State of the Industry 2026: Bakery snacks satisfy sweet cravings Consumers are still turning to the category for everyday treats. Liz Parker Kuhn June 19, 2026 Indulgent options are continuing to evolve, with plenty of varieties available.Read More
Drake's Cakes unleashes Salty Caramel Devil Dogs The baked good includes a smooth layer of creme in the middle. SF&WB Staff June 4, 2026 The new treat is now available across the Eastern U.S. in 8-count boxes.Read More
Little Debbie kicks off 'Summer of Soccer' with new treats The bakery brand is debuting sports-themed baked goods. SF&WB Staff May 12, 2026 The seasonal celebration introduces brand-new products, plus brings back classics in new packaging.Read More
Bars category strives for innovation, wellness options Products are now expected to do more than just curb hunger. Liz Parker Kuhn April 21, 2026 Shoppers are taking a more deliberate approach to what satisfies them, and brands are listening and refreshing their lineups.Read More
Little Debbie introduces Chocolate Old Fashioned Donuts The bakery treat comes after the June 2025 launch of the brand’s Old Fashioned Donuts. SF&WB Staff April 15, 2026 The company’s sweet baked item will be available in single-serve packaging as well as a Big Pack Carton.Read More
Little Debbie enters the premium cookie category The treats are available in two varieties and are individually wrapped. SF&WB Staff April 9, 2026 The new product aims to meet demand for portable, bakery-style snacks with indulgent appeal.Read More
Little Debbie launches Boston Creme Pie The treat includes soft vanilla cookies and a rich chocolate coating. SF&WB Staff February 23, 2026 The new snack will be available at participating retailers beginning in March.Read More
Little Debbie debuts Strawberry Delights The snack brand is also rereleasing its spring lineup. SF&WB Staff February 20, 2026 The new treat features a soft, smiling cookie with sweet strawberry-flavored jam.Read More
Little Debbie debuts twin-wrapped Strawberry Shortcake Roll The snack includes fruit-flavored jelly and creme filling. SF&WB Staff December 23, 2025 The launch brings renewed excitement to a long-standing favorite in a fun, portable format, the brand notes.Read More
Little Debbie offers baked snacks and fun facts SF&WB’s chief editor knows more than most about the brand of sweet treats. Jenni Spinner December 18, 2025 If you didn’t know that the face of Little Debbie Snack Cakes is a real person, now you do.Read More