Mars wrigley - Articles - Page 9 | Snack Food & Wholesale Bakery

Mars Wrigley opens M&M’S store at Disney Springs

Customers can take a virtual tour, purchase M&M’S products.

February 15, 2021

The experiential store features the signature M&M'S "Wall of Chocolate," larger-than-life M&M'S character moments, and the ability for guests to create their very own custom M&M'S candies.

Mars Wrigley U.S. unveils new products and category insights at exclusive unboxing hour

By reimagining consumer experiences and introducing new innovations, the world's favorite treats and snacks maker seeks to drive category success and future of impulse shopping

November 19, 2020

Mars Wrigley U.S. has announced a new lineup of products from some of America's favorite brands including SKITTLES, M&M'S, and ORBIT, among others.

An inside look at Mars Wrigley’s latest new products

Company to launch new products under M&M’S, Extra, Skittles brands.

November 11, 2020

Mars Wrigley has introduced a variety of confectionery and snack products this year, and more are planned for early 2021.

Halloween 2020

An inside look at how Mars Wrigley is working to save Halloween

Tim LeBel, chief Halloween officer, talks Mars Wrigley’s new virtual trick-or-treating app, retail strategies and how it plans to navigate winter holidays.

Crystal Lindell

September 16, 2020

“While we know the holiday might look different — whether trick-or-treating happens or not, we want to be there for our consumers,” said Tim LeBel, chief Halloween officer and president of sales, Mars Wrigley U.S.

Halloween 2020

Halloween is six weeks away. What can the candy industry expect?

NRF data indicates Halloween will happen, though differently and likely at home.

Alyse Thompson-Richards

September 16, 2020

Data from the National Retail Federation show Halloween participation won’t completely duplicate past years, but many U.S. consumers will find ways to enjoy the sweet and spooky holiday.

Mars Wrigley ITR launches travel products with eye toward COVID-19 effects

Company looks to lower price points, classic brands to entice pandemic-weary travelers.

Crystal Lindell

September 4, 2020

Mars Wrigley International Travel Retail is launching a tight range of SKUs representing the highest selling products.

Mars Wrigley launches new Halloween candy lineup

Mars Wrigley's 2020 candy lineup includes a sharpened portfolio of everyday favorites, classic Halloween varieties and new treats.

Crystal Lindell

August 24, 2020

Mars Wrigley has launched its 2020 Halloween candy lineup, which includes a sharpened portfolio of everyday favorites, classic Halloween varieties and new treats.

5 gum partners with makers of Marvel's Avengers game to offer in-game content

Players can access content through purchase of 5 gum starting Aug. 17.

August 19, 2020

5 gum is the exclusive gum partner of Square Enix and Crystal Dynamics for Marvel's Avengers game, set for release on Sept. 4.

Extra’s newest ad highlights how 2020 has changed relationships

Spot features two sisters, and it’s meant to encourage new usage occasions.

Crystal Lindell

August 3, 2020

The spot features two sisters — one who’s always on her phone and the other, Lena, who’s trying to get her attention.

All Pink Starburst packs are here to stay

Brand also launching All Pink Self-Care Kits.

July 21, 2020

The Starburst brand is making its All Pink pack a permanent everyday item nationwide after only offering it during the summer months for the last three years.