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Home » Mars Wrigley

Articles Tagged with ''Mars Wrigley''

MMS Store Berlin

M&M’S brand opens experiential store in Berlin

Store includes “Wall of Chocolate,” other Berlin-inspired features.
October 6, 2021

Located on Kurfürstendamm, a popular, vibrant shopping street, M&M'S Berlin is the third M&M'S flagship store location Mars Wrigley opened this year.


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Little lad

Starburst offers ‘berries and creme’ lovers a chance to win ‘Little Lad’ costume

Audio from 14-year-old Starburst ad has taken TikTok by storm.
September 30, 2021

Mars Wrigley's Starburst brand is releasing official "Little Lad'' Halloween costumes in celebration of its 14-year-old, now-viral Starburst Berries & Creme advertisement.


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Skittles Lime

Skittles answers fans’ pleas to bring back Lime candies

Original packs with Lime will begin to hit shelves in October.
September 29, 2021

Lime was the staple green Skittles flavor until it was replaced with Green Apple in 2013, which broke the hearts of Lime fans everywhere.


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Mars Wrigley logo

SwissDeCode, Mars Wrigley develop on-site test for Cocoa Swollen Shoot Disease

Test detects CSSD in asymptomatic trees in less than an hour.
September 27, 2021

Built on SwissDeCode's DNAFoil proprietary technology, and incorporating underlying research from Mars Wrigley, the new solution enables field personnel to quickly test cocoa trees.


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Starburst calendar

Starburst to offer All Pink self-care calendars

Calendars encourage fans to embrace self-love through 30 days of challenges.
September 22, 2021

Mars Wrigley’s Starburst brand is releasing limited-edition All Pink #DoYou Challenge calendars that focus on embracing self-love through activities that engage the mind, body and soul.


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Mars Wrigley favorite candy in each state
Halloween 2021

What’s your state’s favorite Mars Wrigley Halloween candy?

Candy company partners with Shipt on list revealing each state’s favorite Mars Wrigley Halloween candy.
Crystal Lindell
Crystal Lindell
September 15, 2021

Mars Wrigley, in partnership with Shipt, has released a list of every state’s favorite Mars Wrigley Halloween candy. 


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Mars Wrigley Brand Central

Mars Wrigley taps Brand Central to expand licensing opportunities

Company aims to expand into new food, beverage, merchandise categories.
August 25, 2021

Brand Central will extend the Mars Wrigley brand portfolio across food and beverage categories, merchandise partnerships, and collaborations with leading lifestyle brands.


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Orbit Mega Packs

State of the Candy Industry 2021: Gum sales tumble through COVID-19, but rebound expected

Lifting restrictions, product innovation projected to bring consumers back to gum category.
Alyse Thompson
Alyse Thompson-Richards
August 9, 2021

Gum sales began to rebound earlier this summer as mask mandates and other restrictions were lifted. Gum manufacturers hope this, along with product innovation, will draw consumers back to the category.


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MMS Crunchy Cookie

Mars Wrigley to launch M&M’S Crunchy Cookie

New variety will be available in multiple sizes in March 2022.
August 4, 2021

The new offering is meant to inspire consumer connection, while creating better moments and more smiles.


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Skittles Gummi Sanctuary

Mars Wrigley to open ‘Gummi Sanctuary’ in celebration of Skittles gummies

Brand aims to “protect” gummy animals, including bears, worms and fish.
July 14, 2021

Mars Wrigley's Skittles brand will unveil the first "Gummi Sanctuary," which will playfully provide refuge to all gummy animals and help keep them from ending up in a candy bowl — or worse.


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