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Home » WK Kellogg Co

Articles Tagged with ''WK Kellogg Co''

WK Kellogg rolls out SPOONS on-pack nutrition guide

WK Kellogg rolls out SPOONS on-pack nutrition guide

The tool strives to help consumers identify and choose cereals according to their needs.
SF&WB Staff
June 1, 2026

The front and back of the breakfast products will highlight attributes such as fiber, protein, and single digit sugars across brands such as Raisin Bran, Frosted Mini-Wheats, and All-Bran.


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Kellogg's celebrates Disney, Pixar's 'Toy Story 5'

Kellogg's celebrates Disney, Pixar's 'Toy Story 5'

The brand's Frosted Flakes, Froot Loops brands will have toys in their boxes.
SF&WB Staff
April 23, 2026

The special-edition cereal boxes, available nationwide April 26, invite families to rediscover the joy of surprise toys, hands-on play, and the timeless magic of childhood breakfasts that connect generations, the brand says.



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Ferrero to unveil innovations at Sweets & Snacks Expo

Ferrero issues annual consolidated financial statement

The Group continues to evolve its portfolio, including its Nutella brand.
Candy Industry Staff
February 6, 2026
The company announced Tic Tac Two, a new sugar-free, dual-flavor range, plus an extension of three brands into ice cream bars.
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Pinkbox Doughnuts F1 inspired Vegas

Fun Friday: Tiny Goldfish float, World's Largest Pop-Tarts pastry, Froot Loops jewelry

Do we really need a Snack Suit? No, but we want one.
Lis Parker
Liz Parker Kuhn
November 21, 2025

F1 isn't the only thing revving up in Vegas this weekend, says Pinkbox Doughnuts.


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Ferrero to snap up WK Kellogg Co.

Ferrero acquires WK Kellogg Co.

The deal supports Ferrero’s strategy to expand its presence in North America.
SF&WB Staff
September 30, 2025

The Ferrero Group has completed its acquisition of WK Kellogg Co., now a wholly owned subsidiary.


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Ferrero to snap up WK Kellogg Co.

Ferrero to snap up WK Kellogg Co.

The cerealmaker will remain in Battle Creek, MI after the transaction closes.
SF&WB Staff
July 10, 2025

The acquisition supports the company's portfolio expansion and growth in North America by adding the cereal company's complementary brands.


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WK Kellogg  Mission Tiger

Fun Friday: WK Kellogg's Mission Tiger, Donna Kelce for Pillsbury, Snickers SatisFortunes, Pilgrim's chicken cake

Happy Birthday! Enjoy your chicken nuggets and mashed potato cake.
Lis Parker
Liz Parker Kuhn
August 30, 2024

This week's Fun Friday focuses on WK Kellogg's Mission Tiger, Mama Kelce promoting Pillsbury's Bake-Off contest, Snickers' new SatisFortunes bars, and a chicken nuggets cake from Pilgrim's.


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Crumbl, WK Kellogg partner on cookie cereal

Crumbl, WK Kellogg partner on cookie cereal

The brand's signature Milk Chocolate Chip taste comes to cereal.
Lis Parker
Liz Parker Kuhn
June 21, 2024

The inspiration behind the partnership came from WK Kellogg Co's commitment to providing consumers with innovative flavor experiences in the cereal aisle.


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WK Kellogg introduces Eat Your Mouth Off cereal

WK Kellogg introduces Eat Your Mouth Off cereal

The new cereal is packed with 22 g of plant-based protein, and zero sugar.
Lis Parker
Liz Parker Kuhn
January 4, 2024

The newest addition to the cereal aisle will be available at grocery retailers nationwide starting this month.


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Kellanova leadership announces completion of its separation from Kellogg

Kellanova leadership announces completion of its separation from Kellogg

Formerly Kellogg Co., it is now two separate entities: WK Kellogg Co and Kellanova.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
October 5, 2023

Formerly Kellogg Co., it is now two separate entities: WK Kellogg Co and Kellanova.


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