Way Better Snacks builds momentum as a leader in better-for-you snacking, featuring a range of sprouted ingredients in its clean-label tortilla chips and crackers.
In the world of snacks today, good ideas are sprouting up all over. Snacking is the new normal, and in order to remain competitive and relevant in a culture that increasingly leans toward better-for-you options, manufacturers are exploring formulation tactics that build more positive nutritional messaging into their products. Clean label is also top-of-mind, and if a snack can swing a gluten-free claim, its appeal instantly broadens.
Though niche customization represents the new frontier for bar manufacturers, select ingredients still appeal to a wide segment of bar-buying consumers.
With a new year just around the corner, you have likely endured a barrage of information of late related to trend predictions du jour, product characteristics estimated by pundits to see potential prevalence in the snack and bakery worlds in 2016.
Many clean-label manufacturers are making headway in snack and bakery segments by creating exciting new foods for consumers to enjoy, proving that clean-label foods can also be tasty and satisfying.