January is quickly drawing to a close, but that doesn’t mean it’s too late to look at a few trends that are expected to shape consumer behavior this year.
With all the recent gyrations going on in the confectionery industry, I thought it might be wise to get some outside perspective. Periodically I get a publication called U.S. Talking Points from Rabobank, written by senior analyst Nick Fereday. It’s essentially a brief on recent events affecting the food and beverage industries, peppered with Fereday’s observations.
Clean eating continues to be priority for about half of American consumers, but taste is usually the deciding purchase factor, says a new trends insight report by FONA International.
In this two-part series, Candy Industry asks several flavor experts about trends within the industry, as well as challenges they face in addressing demands from the public and their customers.
In this two-part series, Candy Industry asks several flavor experts about trends within the industry, as well as challenges they face in addressing demands from the public and their customers.
Clean eating trends are the talk of the food world as an increasing number of health-conscious consumers seek foods that are labelled organic and “preservative-free.” This increased focus and adoption of nutritious eating habits and healthier lifestyles has enhanced awareness about the benefits of consuming organic food.
As consumers continue to demand cleaner labels, suppliers have been driven to produce more starches that will allow confectionery products to be labeled as such. And manufacturers seeking to improve production efficiencies have also led to start innovations.