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Home » baking mixes

Articles Tagged with ''baking mixes''

American Egg Board announces Founder Cohort participants

American Egg Board reveals founder program participants

Its second Cohort aims to foster entrepreneurship and innovation.
SF&WB Staff
June 30, 2026

The six-month project supports emerging food and beverage brands driving innovation with eggs.


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Three Oh So Easy baking mixes on colored backgrounds

Oh So Easy bakes in flavors from around the world

The immigrant-founded company shines a spotlight on innovative culinary talents.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
June 16, 2026

The brand has three products incorporating ingredients and tastes not commonly represented in U.S. baking aisles.


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Popeyes debuts at-home biscuit mix

Popeyes debuts at-home biscuit mix

The baked goods only take 18 minutes to make in the oven.
SF&WB Staff
May 28, 2026

New Homestyle and Cajun Cheddar baked good varieties bring the chain's Louisiana flavors to kitchens nationwide, building on the momentum of its expanding grocery lineup. 


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Boxes of Bisquick Cinnamon Toast Crunch mix

Betty Crocker debuts Bisquick Cinnamon Toast Crunch mix

The product incorporates the cereal’s Cinnadust cinnamon-sugar flavor.
SF&WB Staff
May 11, 2026

The General Mills brand’s most recent product, made with real cinnamon and no artificial colors, is its first national launch since 2020.


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Simple Mills launches Regenerative Organic Certified baking mixes

Simple Mills launches Regenerative Organic Certified mixes

Both baking products feature a list of six nutrient-dense ingredients.
SF&WB Staff
April 29, 2026

The new products include a Cinnamon Swirl Muffin & Cake Mix plus Oat Flour Original Pancake & Waffle Mix.


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Four pouches of Phonicia Diner pancake mix on white counter

Phoenicia Diner brings its pancakes to home kitchens

The restaurant’s griddle cakes are among its most popular menu items.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
April 29, 2026

Originally situated in Long Island, NY, the beloved diner moved to its current Catskills location in 1981.


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Selection of Cravings by Chrissy baking mixes

CEO reveals what it takes to grow a star-powered brand

The leader helping elevate Chrissy Teigen’s baking mix line shares her story.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
April 16, 2026

Known for her modeling work, acting career, and her marriage to a famous singer, Chrissy Teigen also is behind the Cravings by Chrissy line of baking mixes.


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Ghirardelli welcomes milk chocolate to its brownie lineup

Ghirardelli welcomes milk chocolate to its brownie lineup

The 17-oz pouch requires only water, oil, and an egg to make the baked good.
SF&WB Staff
April 1, 2026

Starting at $4.25, the mix is currently available at H-E-B and the Kroger family of stores, and will be available at Target and other participating retailers nationwide later this spring.



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Pouch of Bunnie Cakes cupcake batter with pink background

Bunnie Cakes keeps it cool with ready-to-bake treats

The better-for-you brand offers refrigerated cake batter and icing with minimal ingredients.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 17, 2026

The company enables BFY-minded, sweet-toothed consumers to whip up clean-label treats with minimal effort.


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GoNanas, Little Bites aim to reinvent a childhood classic

GoNanas, Little Bites announce LTO collab

The new Blueberry Muffin Banana Bread Mix is available at Target.
SF&WB Staff
February 22, 2026

Unlike traditional packaged mini muffins, the product invites consumers to bake the mix at home.


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