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Home » Authors » Crystal Lindell

Articles by Crystal Lindell

Pepsi X Peeps

Twitter asks why new PEPSI x PEEPS soda wasn’t called ‘Peepsi’

New collaboration soft drink, available only to contest winners, trends on Twitter as fans react to name possibilities.
Crystal Lindell
Crystal Lindell
March 29, 2021
“Peepsi” was among Twitter's Trending Topics on Thursday, March 25, as fans asked why the companies had not used the portmanteau to name the drink.
Read More
trademark symbol

How candy brands can protect brand names in a global marketplace

Western Candy Conference presentation focuses on intellectual property, trademark protection.
Crystal Lindell
Crystal Lindell
March 24, 2021
Between international markets, the vast online marketplace and the rapid emergence of new cannabis products, it can feel impossible to protect a candy brand name these days.
Read More
GNT Red

COVID-19 leaves complicated mark on candy color trends

Consumers still long for bright hues while also seeking out new, clean-label natural colors.
Crystal Lindell
Crystal Lindell
March 17, 2021
“The pandemic has had various impacts on consumer behavior,” explains Rebeka Davis, account manager, GNT USA. “On the one hand, many people have been indulging more in chocolate and sugar confectionery; on the other, eight in ten worldwide say they plan to adopt healthier eating and drinking habits.”
Read More

Nestlé Australia co-develops recycled plastic wrapper for KitKat

This innovation is driven by Nestlé's pledge to reduce its use of virgin plastics by one-third by 2025.
Crystal Lindell
Crystal Lindell
March 15, 2021
Multiple companies worked together to process waste soft plastic, turn it back into oil, and create a food-grade prototype wrapper.
Read More
Pectin gummy candy
Ingredient Innovations

Vegan, clean label, and brilliant textures: How candy makers can benefit from pectin

As companies look for plant-based ingredients, and more cannabis gummies hit the market, pectin gains popularity.
Crystal Lindell
Crystal Lindell
March 15, 2021
When Perfetti Van Melle USA, Inc. launched its first soft gummy products in the U.S., the company made sure to note one of the ingredients. It wasn’t a specific flavor, a specific color, or even a specific sweetener — it was a gelling agent.
Read More
COVID 19
COVID-19

After a year of COVID-19, how will the candy industry know the worst is over?

With about 3 months to go until the NCA’s Sweets & Snacks Expo, the event will again serve as a touchstone in the pandemic timeline.
Crystal Lindell
Crystal Lindell
March 10, 2021
It’s different for different people. Editor Crystal Lindell marks the beginning of COVID-19 at 8:51 p.m. Central Time, March 11, 2020.
Read More
Sweets and Snacks Expo logo

Sweets and Snacks Expo accepting submissions for ‘Most Innovate New Product Award’

Expo also will feature first-ever Supplier Showcase.
Crystal Lindell
Crystal Lindell
March 8, 2021
The submitted products will be judged by retail and category thought-leaders representing 85 percent of the categories’ buying power.
Read More
Online shopping

For CPG industry, past year has been profitable, but future remains uncertain

IRI and Boston Consulting Group’s new report makes predictions about what comes after COVID-19 for Consumer Packaged Goods.
Crystal Lindell
Crystal Lindell
March 3, 2021
IRI and Boston Consulting Group’s new report makes predictions about what comes after COVID-19 for Consumer Packaged Goods.
Read More
Numerator logo

Numerator’s new Sweet Treat Tracker shows candy sales grew 3 percent in 2020

The new online tracker is updated every other week, monitors sweet categories such as bakery, candy and snack cakes.
Crystal Lindell
Crystal Lindell
March 1, 2021
The tracker also shows that when looking at year-to-date sales for 2021, the candy category has seen further growth of 9 percent, compared to the same period in 2020.
Read More
Fuji Mikio Sakai

Fuji Oil Group names Mikio Sakai as new president and CEO

Sakai plans to focus on ESG Management, plant-based ingredients.
Crystal Lindell
Crystal Lindell
March 1, 2021
As of April 1, Mikio Sakai will be the new president and CEO of Fuji Oil Group, and he is planning to create a new focus on the company's plant-based ingredients.
Read More
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Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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