It’s been 30 years since Skittles introduced its iconic “Taste the Rainbow” tagline, so to celebrate this, the brand took a look at how America tastes the rainbow.
Piedmont Candy Co., known for its Red Bird puffs, has named Mark Stephens as its new chief executive officer after an extensive search process. He replaces Chris Reid, who will continue to serve on the Board of Directors.
A woman from New Zealand recently survived two days at sea by eating only hard candy. And, New York Police recently replaced a little boy’s candy after he dropped it on Halloween.
This year Mars Wrigley has updated its Transaction Zone Vision to become the Transaction Zone Strategy. This shift represents the depth and breadth of the global insights the confectionery leader refined for this program.
Michele Buck has been elected as the new chairman of the Board of Directors of The Hershey Company, making her one of just 21 other women to lead the board of a Fortune 500 company.
Ted Cohen, former ceo and owner of Hillside Candy, recently received the 74th Annual Kettle Award for his work in the industry — including his vital role in advancing sugar-free hard candy.
Most Americans are “low-income” consumers these days — including people we used to think of as “middle-class.” And you can blame the long-term effects of the Great Recession.