Consumers can visit Crumbl from September 23–28 for a new mini cake plus deals and contests.

To celebrate the release of Beetlejuice Beetlejuice, Crumbl is releasing a new dessert, as well as hosting an Instagram-only giveaway that will offer one lucky winner an unforgettable Warner Bros. Studio Tour experience in Burbank, CA.

Products range from a Fritos x Twisters partnership, to a Claussen x Baked by Melissa pickle cupcakes collaboration, to Cheetos Pretzel Bites from Pretzelmaker.

This week's Fun Friday includes two news items from Crumbl, a Clif Bar partnership with nonprofit Kaboom!, a "vegan" baker trying to pass off Dunkin's baked goods as her own, and a beer partnership from Goetze's Candy Co.

The downsized version of the baked treats is being upgraded from once a week.

Crumbl's Strawberry Shortcake features a double-stacked vanilla shortcake layered with fresh whipped cream and housemade strawberry jam.

This week's Crumbl lineup includes Butter Cake, Chocolate Covered Pretzel Pie, Lemon Cupcake, Honey Bun, PB&J, and Semi-Sweet Chocolate Chunk.

The inspiration behind the partnership came from WK Kellogg Co's commitment to providing consumers with innovative flavor experiences in the cereal aisle.

This approach allows customers to savor their favorite flavors in both miniature and large sizes, a benefit previously only available for Crumbl Catering orders.

Crafted with citrus lovers in mind, the Key Lime Pie is made with fresh lime zest and a buttery graham cracker crust, adorned with decorative whipped cream, and topped with a fresh lime slice.