social media and candy - Page 1 | Snack Food & Wholesale Bakery

Podcast: Esther Price launches Candy Passport campaign

The campaign allows consumers to collect stickers and earn discounts on products.

July 22, 2025

A brand representative explains how the Trail works, the most difficult aspect of creating a promotional campaign for candy products, and the responses the campaign has been getting on social media.

Le Damas Sweets sells 100K Dubai chocolate bars

Le Damas Sweets goes viral with its Dubai chocolate bars

The chocolatier sold over 100K treats on its UK TikTok Shop over a few months.

Liz Parker Kuhn

July 17, 2025

UAE-based Le Damas Sweets talks about the company's success with its Dubai chocolate bar and what's next for it.

Gourmet marshmallow shop finds success through TikTok Shop

Co-founders Kat and Lindzi started XO Marshmallow in 2016 as a one-time pop-up shop and it has since become a TikTok sensation.

Liz Parker Kuhn

April 19, 2024

Since joining TikTok Shop in April 2023, XO Marshmallow has seen between 30–50% monthly growth and is forecasted to reach $1 million in sales on the platform alone.

Ferrara announces usage of Sprinklr for social media engagement

Company uses Sprinklr to improve efficiency, expand social customer service, manage and publish content for 40+ accounts.

January 16, 2023

Sprinklr announced that Ferrara is using its products to achieve performance-driven social customer service, understand real-time conversations around products, and more.

HI-CHEW turns to TikTok for new contest

Social platform will allow brand to engage with Gen Z, Millennial consumers.

August 23, 2021

TikTok is becoming the go-to app to interact with Gen Z and Millennial consumers, so HI-CHEW is bringing its fun-loving brand to the platform.

Kinder Bueno introduces celebrity-inspired Instagram filter

Brand partners with filmmaker Cole Walliser to develop filter.

June 14, 2021

Kinder Bueno is celebrating #NationalSelfieDay on Monday, June 21 by introducing buenobot by Kinder Bueno, a celebrity-inspired Instagram filter to help consumers feel like stars in their daily lives.

#StopHateForProfit

We support the candy companies halting Facebook ads as part of #StopHateForProfit

Companies including Hershey, Mars have stopped advertising on Facebook to protest hate speech on its platforms.

Crystal Lindell

July 8, 2020

A number of confectionery companies are participating in the #StopHateForProfit campaign, and we wanted to take a moment to applaud them for doing so.

Millennials, Gen Z love Instagrammable desserts made with candy brands they know

New research from Hershey shows how to capture young consumers.

Alyse Thompson-Richards

August 8, 2018

It’s a sweet, simple truth: Most people like dessert. But what’s better than a regular dessert? One that features consumers’ favorite brands, according to new research from The Hershey Co. and The Center for Generational Kinetics.

Getting customers to ‘Like’ you. Really ‘like’ you

Which candy company is the most loved on Facebook? Whom should you hire to run your online marketing? And what can the confectionery industry can learn from casinos?

Crystal Lindell

March 1, 2013

Picture this: It’s Super Bowl Sunday. Your company just spent millions of dollars to run an ad during the big game. The spot was great, the feedback was great, you’re breathing a sigh of relief that it’s over, and you silently hope the sales will be great.