Items Tagged with 'Morinaga Co.'

The treat brand is rooted in Japanese confectionery traditions, and was first introduced in Los Angeles in 1993.

Teruhiro (Terry) Kawabe, chief representative for the USA & president, CEO of Morinaga America, Inc., discusses the history of HI-CHEW and recent innovations like the new Halloween Mystery Mix.

Consumers can visit HI-CHEW's website to guess the mystery flavor and enter for a chance to win prizes.

The new factory aims to ramp up production to fulfill the growing demand for HI-CHEW products in the U.S.

Through its newest campaign — the East Meets West Flavor Challenge — Morinaga America will bring a little bit of Japan to the United States to mark its 10-year anniversary here.

HI-CHEW is here to make things mysterious this Halloween with the new Sweet & Sour Mystery Mix bag. Featuring flavors including Sour Grapefruit, Sour Lemon and Green Apple, the bag will also include a fourth mysterious flavor.

Morinaga America, Inc. has nationally launched Hi-­Chew Sours Sticks, the newest additions to the Hi-­Chew lineup. They are available in three flavors: Grapefruit, Lemon and Lime.