In a move consistent with a history of disrupting categories, KIND Healthy Snacks (KIND) has elevated the energy bar category with the release of KIND Energy: a bar that provides sustained energy from whole grains.

Known for their award-winning line of pasture-raised, grass-fed ghee, California-based artisanal food brand Fourth & Heart announced today their transition to a lifestyle platform with the debut of their new WOKE energy bars.

The market for bars is booming. Market research institutes predict strong growth in the future, too, for energy, snack, fruit and nut bars.

Rowdy Prebiotic Foods is leading the charge into the newly emerging prebiotic marketplace with the first all natural energy bar featuring the gut-health superfood Yacon Root.

Redd Superfood Bars introduced two new bars: peanut butter, and oatmeal. They join the chocolate energy bar, which has attracted energy-starved consumers seeking a 100% natural snack to sustain their active lives.

Clif Bar & Company introduces a new energy bar filled with nut butter. 

PowerBar adds whey protein in its new line of original energy bars. 

Coconut Mocha and Caramel Macchiato are New Grounds Food’s two newest CoffeeBar flavors.

I am truly blessed to be a chef in California. We are spoiled by having the best selection of ingredients literally in our backyards.