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Industry News

Cooper Street expands retail presence at Meijer

The brand's Twice Baked Cookies are now available at all of the retailer's stores.

By SF&WB Staff
Cooper Street Snacks rebrands its packaging
April 28, 2025

Cooper Street, the family-owned brand known for its Twice Baked Cookies, has officially secured distribution in all Meijer locations. Meijer shoppers will now find three of Cooper Street’s signature fruit flavors—Orange Cranberry, Cherry White Chip, and Blueberry Lemon—on shelves across all stores.

This expansion marks a major milestone for Cooper Street, further solidifying its presence in the Midwest snack aisle. Made with real fruit and simple, wholesome ingredients, Cooper Street’s Twice Baked Cookies have gained a strong following for their light, crunchy texture and balanced sweetness—a satisfying snack that doesn’t compromise on quality.

As part of this new partnership, Meijer will offer the following fruit-forward flavors of Twice Baked Cookies:

  • Orange Cranberry – A blend of bright citrus and tart cranberries
  • Cherry White Chip – Sweet cherries paired with creamy white chocolate for a balance of tart and indulgent.
  • Blueberry Lemon – Includes juicy blueberries and fresh lemon zest

Each variety is made with real ingredients including locally sourced Michigan fruit.

Meijer, a Midwest retailer with over 260 supercenters across Michigan, Ohio, Indiana, Illinois, Kentucky, and Wisconsin, is reportedly known for its commitment to high-quality and innovative products. The addition of Cooper Street’s fruit-forward Twice Baked Cookies reflects the retailer’s dedication to offering wholesome snacks that align with evolving consumer preferences.

“This is a significant moment for Cooper Street,” says Max Surnow, co-owner of Cooper Street. “We’ve been on a mission to bring better-for-you treats to more households, and Meijer is the perfect partner to help us do that. Their customers prioritize quality, taste, and real ingredients—exactly what Cooper Street is all about.”


Related: Cooper Street blends tradition with BFY bites

KEYWORDS: Cooper Street expansion Meijer

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