Oreo and Reese’s roll out new collaborative treats
Presales start in August, with the full rollout at retails scheduled for rollout in September.
Image courtesy of Oreo, Reese's
Starting August 18, the new Reese’s Oreo Cup is available for presale via Hershey's online shop. The Oreo Reese’s Cookie will be available for presale beginning August 21 on Oreo's website.
Both products will be sold at retailers nationwide beginning September 2025.
Only available while supplies last during the initial rollout, the Oreo Reese’s Cookie will return to shelves as a permanent addition to the Oreo brand portfolio starting January 2026. The cookie features classic Oreo chocolate sandwich cookies filled with Reese’s peanut butter creme and Oreo cookie crumbs.
As the latest addition to the brand's permanent portfolio, the Reese’s Oreo Cup combines milk chocolate and white creme peanut butter cups with Oreo cookie crumbs. They are available in King Size, Standard Size and Miniature Cups.
The brands say that there has been viral demand for the flavor mash-up among followers on social media.
“This collaboration redefines what it means to be a snacking leader by tapping into exactly what our fans are asking for,” says Michelle Deignan, vice president, Oreo U.S. “At Oreo, we’re always striving to break into the cultural conversation with unexpected and delicious partnerships for fans. As a more than 110-year-old brand, we’re constantly looking for ways to disrupt the snacking market. What better way to show our fans we listen to their evolving snacking needs than to partner with the Reese's brand to deliver the collab of their dreams.”
“At Reese's, we’re obsessed with pushing the boundaries of what chocolate and peanut butter can become—and our fans fuel that fire," said Dan Mohnshine, vice president, U.S. confection marketing, the Hershey Company. "When we heard the incredible demand for a Reese's and Oreo mashup, we knew we had to make magic happen. This isn't just another product launch—it's two legendary brands coming together to create something absolutely unprecedented that'll blow minds and taste buds everywhere."
Both products will be sold at retailers nationwide beginning September 2025.
Only available while supplies last during the initial rollout, the Oreo Reese’s Cookie will return to shelves as a permanent addition to the Oreo brand portfolio starting January 2026. The cookie features classic Oreo chocolate sandwich cookies filled with Reese’s peanut butter creme and Oreo cookie crumbs.
As the latest addition to the brand's permanent portfolio, the Reese’s Oreo Cup combines milk chocolate and white creme peanut butter cups with Oreo cookie crumbs. They are available in King Size, Standard Size and Miniature Cups.
The brands say that there has been viral demand for the flavor mash-up among followers on social media.
“This collaboration redefines what it means to be a snacking leader by tapping into exactly what our fans are asking for,” says Michelle Deignan, vice president, Oreo U.S. “At Oreo, we’re always striving to break into the cultural conversation with unexpected and delicious partnerships for fans. As a more than 110-year-old brand, we’re constantly looking for ways to disrupt the snacking market. What better way to show our fans we listen to their evolving snacking needs than to partner with the Reese's brand to deliver the collab of their dreams.”
“At Reese's, we’re obsessed with pushing the boundaries of what chocolate and peanut butter can become—and our fans fuel that fire," said Dan Mohnshine, vice president, U.S. confection marketing, the Hershey Company. "When we heard the incredible demand for a Reese's and Oreo mashup, we knew we had to make magic happen. This isn't just another product launch—it's two legendary brands coming together to create something absolutely unprecedented that'll blow minds and taste buds everywhere."
Mondelēz International and The Hershey Company are the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
Additionally, both companies are on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.
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