Dr. Praeger’s is expanding distribution of its Littles line with the launch of Broccoli Littles and Sweet Potato Littles in select Walmart stores nationwide.

For more than 15 years, the brand has partnered with national retailers to grow Littles into a category-leading offering for kid-friendly vegetable snacks. At Target stores, Dr. Praeger’s has reported a 23% four-year compound annual growth rate (CAGR) in Littles and a 31% four-year CAGR in snacking items. Across Circana's MULO+, the brand has seen a 15% four-year CAGR in Littles and a 24% four-year CAGR in snacking items.

“Broccoli Littles and Sweet Potato Littles have long been top sellers for Dr. Praeger’s, and Walmart provides an exciting opportunity to expand that success to even more households nationwide,” says Andy Reichgut, CEO of Dr. Praeger’s. “We’re building on years of double-digit growth in the Littles and snacking portfolio, and this expansion underscores how important veggie-forward, family-friendly foods have become to retailers and consumers alike.”

Both products are gluten-free, soy-free, and provide one full serving of vegetables per serving. Their arrival at Walmart reflects continued consumer demand and retailer interest in vegetable-based frozen options.

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