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Bakery ProductsIndustry News

Fun Friday: Chrissy Teigen pop-up, Easter candy prices increase, Manischewitz Dubai-style matzah

Kinder Joy is offering families the chance to win a dream vacation to Orlando.

By Liz Parker Kuhn
Chrissy Teigan pop-up
Courtesy of Cravings
March 27, 2026

Chrissy Teigan takes over Ralph's in LA

To celebrate the evolution of her growing line of baking mixes and connect with her LA-based fans, cookbook author and Cravings founder Chrissy Teigen hosted a special “Checkout Takeover” at Ralphs Store 210 (11727 W Olympic Blvd, Los Angeles) on Thursday, March 26, featuring a meet-and-greet and in-store activations. Teigan also offered bites of baked goods made with Cravings’s baking mixes: the newly released Sweet & Sticky Carrot Cake Kit and Heavenly Coconut Key Lime Cake Mix. There were also several giveaways, including free box mixes for the first 100 customers and a $50 gift card to shop in stores. Cravings’ partnership with Ralphs reflects the brand’s continued momentum in the baking category, it says; over the past year, its non-GMO baking mixes have become a major growth driver, expanding into national retailers like Kroger and Thrive Market, as well as regional partners including HEB and Raley’s, with distribution now exceeding 3,000 stores nationwide. 


Easter candy prices up 58% since 2021

Courtesy of Ylanite Koppens/Pexels 

FinanceBuzz has analyzed prices on popular Easter candy, looking at data from 2021–2026 to see how costs have changed over time. The website found that Easter candy prices have risen by 58% since 2021, more than double the national rate of inflation (24%). In addition, a typical Easter candy basket averages $15.32—up nearly 10% from last year alone—and among the stores it looked at, candy prices increased by $5.61 over a five-year period. The sharpest increase the site found was on Reese's Pieces Carrot bags (+100%, jumping from $1.00 to $2.00 over the five-year period). Likewise, it noted sharp price increases at retailers for other chocolate-forward Easter products, such as Easter-themed M&M's (+75%), Lindt Chocolate Bunnies (+61%), and Cadbury Creme Eggs (+57%).


Manischewitz creates Pistachio Matzah Crack recipe

Manischewitz creates Pistachio Matzah Crack recipe​Courtesy of Manischewitz


With Passover just around the corner (April 1–9), Manischewitz has a few new Kosher for Passover launches. This year, the brand is also introducing a Pistachio Chocolate Matzah Crack recipe, a modern twist on a classic staple that transforms matzo into a shareable, dessert-style treat, it says. The matzah's crisp, neutral texture acts as a perfect canvas, the brand notes, holding up to rich layers of caramel, creamy pistachio, and melted chocolate without getting soggy. The result is a sweet, crunchy treat that feels both playful and indulgent, it adds. Using matzah gives the dessert a festive, timely nod to Passover, but its satisfying crunch and flavor appeal to anyone who loves creative, seasonal sweets, Manischewitz finishes. Find the full recipe here.


Kinder Joy offers chance to win a dream vacation

Kinder Joy offers chance to win a dream vacation​Courtesy of Kinder Joy


Kinder Joy is launching a limited-edition Golden Bunny toy hidden inside select Easter eggs, along with an Egg-stra Special Egg Hunt sweepstakes that will send one lucky family on a dream vacation to Orlando, FL for Easter 2027. Families who find the Golden Bunny toy inside their Kinder Joy egg can enter at KinderSweeps.com for a chance to win, no purchase necessary. The winning family of the sweepstakes will receive a trip for four—including round-trip airfare, ground transportation, hotel accommodations, theme park tickets, and spending money. Each egg features Kinder Joy's signature double-layered milk and cocoa cream with crispy cocoa-filled wafer bites.


Megan Thee Stallion, Nickelback, and Cheetos mashup

Megan Thee Stallion, Nickelback, and Cheetos mashupCourtesy of PepsiCo


The return of the most-requested Cheetos flavor, Flamin’ Hot Dill Pickle, and launch of Cheetos Flamin’ Hot Dill Pickle Puffs calls for a plot twist just as spicy and unexpected as tangy dill pickle and Flamin’ Hot, PepsiCo says: a collab between superstar Megan Thee Stallion and rock legends Nickelback. Introducing “Pickle’s Back,” an over-the-top music video that reimagines Nickelback’s 2001 hit “How You Remind Me” with a Megan Thee Stallion twist. "Pickle's Back" is packed with high-tech heists, car chases, Flamin’ Hot Cheetle waves, and more. The video turns what could have been a quiet restock into a full-blown pop culture moment as the duo are on a mission to bring Cheetos Flamin’ Hot Dill Pickle back to the masses, PepsiCo adds. Additionally, Cheetos will host an exclusive auction in partnership with Goldin, featuring one-of-a-kind props from the music video set straight from the Cheetle-prints of Megan Thee Stallion and Nickelback. The auction will go live at the end of March. 

KEYWORDS: Cheetos Cravings by Chrissy Teigen Easter Fun Friday Kinder Joy Manischewitz

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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