Ingredient Snapshot: The industry’s first global sourcing center,, has partnered with US-based Genüs Flavors to release an exclusive line of branded flavors, initially starting with Fruit Punch, Blue Raspberry and Watermelon. Food scientists, product development teams and purchasing departments can now easily find these three new flavors stocked on the platform along with over 500 additional ingredients making this a true one-stop online shopping experience.

The Genüs Flavors team says, “We are excited to partner up with and their innovative online platform. Our team has decades of experience developing and creating some of the best flavors in the industry, and now we get to offer our products to everyone without the lead-times or development work normally associated with flavor houses. The initial offerings of Fruit Punch, Blue Raspberry and Watermelon, will be kept in stock and product development teams can begin formulating with these quality flavors.”

With over 3,000 registered users, allows manufacturers to purchase quality raw materials factory direct, providing considerable cost and time saving. combines radical transparency, factory of origin with consistency, substantial QA/QC documentation and 24/7 real-time access to inventory, all with just a few clicks of the mouse. Registration is free.