Ingredient Snapshot: SweeGen, Inc. announced the successful commercialization of its Bestevia™ Reb-M, the company’s non-caloric and high purity stevia sweetener with an unparalleled, clean, sweet taste, which is comparable to regular table sugar. Customer feedback on the product has been exceptional, which includes a major global beverage company that recently used SweeGen’s Bestevia™ Reb-M in its large-scale trial for one of its bottled beverages.
SweeGen's Bestevia™ Reb-M is the first sweetener of its type to be made commercially available via bioconversion. As the global demand for sugar continues to increase while production decreases, and companies are faced with a tax on high-sugar products, SweeGen’s Bestevia™ Reb-M produced through enzymatic conversion becomes a choice for food and beverage manufacturers, as well as consumers.
The production of SweeGen’s Bestevia™ Reb-M uses proprietary and patent-pending bioconversion technologies utilizing natural steviol glycosides derived from the stevia leaf to achieve a high-quality sweetener that is well suited for food and beverage applications. With expected and upcoming regulatory compliance in major markets, competitive pricing, and high purity, SweeGen’s Bestevia™ Reb-M is clearly set apart from the competition and establishes a new standard for the sweetener industry.