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Industry NewsBars

Toosum Healthy Foods, LLC acquires snack brand KUTOA

TOOSUM products, KUTOA acquisition
August 2, 2017

Toosum Healthy Foods, LLC is expanding their platform of all-natural snack foods with the acquisition of the health bar brand KUTOA.

Since 2014, Toosum has offered their 100-calorie, gluten-free, non-GMO, Vegan oatmeal bars to a growing audience, and are now ready to expand.

“We are committed to only providing top quality products made with wholesome ingredients,” explains Toosum founder Peter Guyer. “By working with KUTOA, we’re able to meet these standards while gaining access to more sales channels, lowering the cost of goods, and increasing profits of both brands.”

KUTOA is a health bar brand whose nutrient-packed creations are making an impact in the lives of children around the world. For every bar that’s purchased, they feed a child in need using micro- and macro-nutrient dense foods focused on preventing and curing malnutrition.

Joey Grassia, founder and CEO of KUTOA, commented:  "After building KUTOA for 6 years, we are very excited to welcome the next chapter. Toosum shares many of the core values that have guided KUTOA; with their resources and our combined synergies, I am confident that they are the best partner to continue our mission and grow the brand. I look forward to seeing KUTOA's future success as part of Toosum Healthy Foods."

Currently, KUTOA offers five different bars that are Non-GMO verified; vegan; gluten, dairy, soy and wheat-free; and made with no preservatives or added sugar.

“We are passionate about being a vehicle for raising the nutrition standards of everyone, everywhere,” explains Guyer. “We’re looking forward to helping KUTOA reach even more malnourished children in the US and worldwide.”

KEYWORDS: acquisition

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