Company: Klosterman Bread
Introduced: August 2017
Suggested Retail Price: $3.99
Product Snapshot: Klosterman Bread, a family-owned bakery headquartered in Cincinnati, has announced the launch of four new organic products. Among the new offerings will be 24 oz. Organic Raisin Bread, 24 oz. Organic Honey Wheat Bread, 24 oz. Organic Honey White Bread and 24 oz. Organic 100% Whole Wheat Bread, all distributed fresh and frozen nationally to restaurants, co-packers, retailers, institutions and food service customers. Each product debuting under the organic label allows customers to better serve ingredient-discerning consumers with the transparency and attention to the nutritional label they have come to expect.
Driving dynamic growth in the food industry is the organic category, overall. As the term “organic” expands beyond natural foods, the proliferation of organic in food service may also help restaurant operators reach new consumers. Shoppers are increasingly connected to the foods they eat, as well as the companies they support, and today’s most successful food service providers must help in leading this trend. Klosterman’s Organic Raisin Bread, Organic Honey Wheat Bread, Organic Honey White Bread and Organic 100% Whole Wheat Bread help category players to do just that.
“As consumers become more informed about the foods they are feeding themselves and their families, it has become increasingly important for both restaurants and grocery retailers to do the same,” shares Amy Schmitz, director of marketing at Klosterman Bread. “Transparency and a need for a more open conversation between consumer and company inspired us to take the next step and launch our newest organic products.”
Klosterman Bread strives for total customer satisfaction, a goal that is reinforced by the company's new organic products. Each new item was designed to add value to the menus of Klosterman’s food service customers by offering exciting opportunities, reinvigorating the sales of current menu items and creating fresh offerings.