Company: Baskin-Robbins
Website: www.baskinrobbins.com
Introduced: June 2018
Distribution: National
Suggested Retail Price: $27.99
Product Snapshot: Baskin-Robbins is honoring dads nationwide this Father’s Day with a lineup of ice cream cakes that will satisfy every dad’s sweet tooth. Baskin-Robbins’ new Banner Cookie Cake and Bowtie and Suspenders Cookie Cake combine two popular sweet treats—cookies and ice cream—into one dessert. Each cake features two 9” chocolate chip cookie crusts with a layer of ice cream in between and is decorated with colorful icing and rainbow sprinkles.
These two new Cookie Cakes are part of Baskin-Robbins’ lineup for Father’s Day, which also includes returning favorites, The Cold One Cake and OREO Triple Chocolate Cake. The Cold One Cake is shaped like a mug, and says cheers to Dad in a flavorful and frosty way, to help him kick back, relax and celebrate his day. The OREO® Triple Chocolate cake is elegant and decadent, featuring an OREO-infused chocolate frosting, topped with a mouthwatering ganache and alternating goodness of OREO cookies, frosting rosettes and chocolate triangles.
“We know how much dads love ice cream, and this year’s wide variety of Father’s Day cakes gives our guests and their families even more options to celebrate Dad,” said Katy Latimer, vice president of culinary innovation, Dunkin’ Brands.
All of Baskin-Robbins’ Father’s Day ice cream cakes are fully customizable with dad’s favorite ice cream flavor and are available for pre-order through June 17 for ordering both in-store and online at www.baskinrobbins.com/onlineordering. Through the Baskin-Robbins Mobile App, guests will also receive a coupon for $3 off any cake valued at $15 or more.
