Company: St Pierre

Websitewww.stpierrebakery.com

Introduced: February 2019

Distribution: National

Suggested Retail Price: $3.49

Product Snapshot: St Pierre is excited to introduce Cinnamon Filled Crepes to its portfolio in February. The new flavor joins the already popular Chocolate & Hazelnut Filled Crepe. Made in the heart of France using traditional recipes, the lace thin crepes are carefully rolled around a decadent cinnamon filling and individually wrapped for the perfect on-the-go snack.

To improve on-shelf display and drive impulse purchases, St Pierre has also launched new shelf-ready packaging for the crepes. Both flavors will now be available in packs of eight in shelf-ready packaging for easy in-store merchandising. From the deli and salad bar to the bakery and snack aisle and even the register, the new shelf-ready packaging makes it easy to merchandise St Pierre Crepes throughout the store.