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Bakery ProductsNew Snack and Bakery ProductsPizza

Pizza Hut brings back 90's fan-favorite The Edge

Packed with toppings and finished with a signature garlic and herb seasoning blend, The Edge is available for a limited time.

Pizza Hut brings back 90s fan-favorite The Edge
June 5, 2021

Company: Pizza Hut

Website: www.pizzahut.com

Introduced: June 2021

Distribution: National

Suggested Retail Price: $12.99

Product Snapshot: Pizza Hut is bringing back one of its most iconic, handcrafted pizzas just in time for summer: The Edge. The Edge is a premium thin-crust pizza packed with toppings all the way to the edge—leaving no room for traditional crust and making every bite the best bite. The handcrafted pizza is perfectly balanced with a touch of sweetness from the signature tomato sauce and the savory flavors of the loaded toppings and exclusive, unique, garlic and herb seasoning only available on The Edge. 

Pizza Hut takes it all the way to The Edge with nationwide return of its iconic thin crust pizza available for a limited time. Featuring a thin, crispy, light crust, packed with toppings and finished with a signature garlic, herb seasoning blend, The Edge is perfect for summer patio season.

The Edge uses Thin 'N Crispy dough, the first type of dough ever used when Pizza Hut opened its doors in 1958. The Edge was first released in 1997 and is considered a "tavern-style" pizza because it's cut into 16 squares and comes on a cracker-thin crust that has a noticeable crunch and is sturdy enough to hold ALL the toppings, getting you optimal flavor in every bite. The combo of the toppings, thin, crispy, light crust and shareable square pieces makes it the perfect pizza for patio season.

The iconic Edge pizza comes in four distinct recipes: 

  • The Ultimate is packed with pepperoni, Italian sausage, green peppers, onions and Roma tomatoes
  • The Carnivore is loaded with pepperoni, ham, Italian sausage and bacon
  • The Vegetarian is overflowing with green peppers, onions, mushrooms and Roma tomatoes
  • Pepperoni Lover's is topped with pepperoni, pepperoni and more pepperoni

"The Edge is a pizza our customers constantly ask us to bring back. Anyone who loves thin crust pizzas loaded with toppings will love the Edge," said David Graves, general manager, Pizza Hut. "The bold flavor and aroma of the Edge Seasoning will instantly transport you back to a Pizza Hut."

All four of The Edge pizza recipes are available now for a limited time at participating Pizza Hut locations nationwide for contactless delivery, carryout, curbside and Hut Lane pickup for just $12.99. Prices higher in some locations. 

KEYWORDS: Pizza Hut

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