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Home » branding

Articles Tagged with ''branding''

Private-label pistachio farmer breaks out of its shell with new branding

Private-label pistachio farmer breaks out of its shell with new branding

Touchtone Pistachio engaged Little Big Brand to create packaging and branding for its nuts.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 31, 2023

Touchtone Pistachio engaged Little Big Brand to create packaging and branding for its nuts.


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MMs New_Character_web.jpg

M&M’S introduces Purple character

Brand also launches "I'm Just Gonna Be Me” single, music video.
September 28, 2022

Designed to represent acceptance and inclusivity, M&M’S newest member is known for her earnest self-expression.


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BLC New Era_web.jpg

Big League Chew teams up with New Era on line of baseball caps

Caps represent MLB teams, brand’s signature flavors.
April 11, 2022

Big League Chew has teamed up with New Era Cap, LLC to bring fans a line of fitted baseball caps representing Major League Baseball teams and the brand’s signature flavors.


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Godiva Le Vian necklaces_web.jpg

GODIVA, Le Vian launch chocolate-inspired jewelry with KAY

Initial collection features three necklaces perfect for Valentine’s Day.
January 19, 2022

Three special-edition Le Vian Chocolate Diamonds necklaces take the form of some of GODIVA's most beloved chocolate treats.


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Kool-Aid Fruity Chews

Hilco debuts Kool-Aid Fruity Chews

Chews are available in three popular Kool-Aid flavors.
November 29, 2021

The Kool-Aid Fruity Chews are available in the three most popular Kool-Aid flavors.


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ISM Middle East logo

yummex Middle East to rebrand as ISM Middle East

Koelnmesse announced the name change at this year’s yummex, held Nov. 7-9 in Dubai.
November 15, 2021

At this year's event, more than 230 exhibitors from 37 countries presented their products and services on more exhibition space than at the previous trade fair in 2019.


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Sourse dark chocolate

Sourse introduces vitamin-infused dark chocolate bites

Company rebrands one year after August 2020 launch.
October 20, 2021

As part of a rebrand, Sourse is introducing two new varieties of vitamin-infused dark chocolate.


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Mars Wrigley Brand Central

Mars Wrigley taps Brand Central to expand licensing opportunities

Company aims to expand into new food, beverage, merchandise categories.
August 25, 2021

Brand Central will extend the Mars Wrigley brand portfolio across food and beverage categories, merchandise partnerships, and collaborations with leading lifestyle brands.


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PIM Brands logo

Promotion in Motion Inc. rebrands to PIM Brands

Company opens a new HQ in Park Ridge, N.J.
June 24, 2021

Promotion In Motion Inc. has rebranded to PIM Brands Inc. and has moved its global headquarters to a state-of-the art complex in Park Ridge, N.J.


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Confectionery Conversations_Clark Taylor
Podcast and Transcript

PODCAST: CandyRific’s Clark Taylor shares insights into candy licensing agreements

Candy Industry Editor Crystal Lindell talks with Taylor about navigating licensing during the pandemic, predicting trends, and the Hilco acquisition in latest Confectionery Conversations Podcast episode.
Crystal Lindell
Crystal Lindell
May 27, 2021
Candy Industry Editor Crystal Lindell talks with Taylor about navigating licensing during the pandemic, predicting trends, and the Hilco acquisition in latest Confectionery Conversations episode, available as a podcast and transcript.
Read More
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