Hi-chew - Articles - Page 7 | Snack Food & Wholesale Bakery

HI-CHEW wins 2020 Global Nielsen BASES Award for package redesign

Award recognizes brands that see increases in retail dollar, unit sales.

November 24, 2020

HI-CHEW's Original Mix peg bag was recognized for its success in increasing retail dollar sales and units during the year that followed the redesign launch.

HI-CHEW introduces branded merchandise in capsule collection

Collection features apparel, accessories for HI-CHEW fans.

November 19, 2020

For the first time, HI-CHEW fans have the opportunity to represent the candy brand's personality through fun and fashionable items.

HI-CHEW to launch Strawberry Lemonade in 2021

Fans selected flavor through Fantasy Flavor Games.

October 5, 2020

Last month, HI-CHEW launched the 2020 Fantasy Flavor Games, allowing participants to rank which unique HI-CHEW flavor they would like to see. Candy fans and HI-CHEW fanatics have spoken, naming Strawberry Lemonade the winner.

HI-CHEW invites fans to pick which flavor is launched in the U.S. next year

Brand launches 2020 Fantasy Flavor Games allows consumers to rank which flavors they want next.

Crystal Lindell

September 2, 2020

Throughout the month of September, fans will have the opportunity to choose from 20 exotic HI-CHEW flavors

HI-CHEW, The Doughnut Project launch limited-edition doughnut inspired by watermelon chews

Doughnut will be available from July 30-Aug. 2.

July 29, 2020

HI-CHEW and The Doughnut Project have teamed up to celebrate America's favorite summer fruit (and HI-CHEW fan-favorite flavor) with the creation of the Watermelon Sugar HI-(CHEW) doughnut.

HI-CHEW Sweet & Sour Watermelon stick

Morinaga America, Irvine, Calif.

March 11, 2020

HI-CHEW's Sweet & Sour Watermelon flavor is now available in a new format: the go-anywhere 10-piece stick.

Morinaga America kicks HI-CHEW brand into high gear

With eyes toward the future, the company celebrates 12 years of growth in the U.S. confectionery market.

Alyse Thompson-Richards

March 2, 2020

Over the last decade, Morinaga America has strived to carve out a place in the U.S. confectionery market for its fruity, chewy HI-CHEW brand. But where exactly it fits within the market is not easy to describe.

HI-CHEW Superfruit Mix

Morinaga America, Inc., Irvine, Calif.

Alyse Thompson-Richards

April 4, 2019

HI-CHEW’s Superfruit mix features Açaí, Kiwi, and a delicious new addition: Dragon Fruit, winner of the 2018 East Meets West Flavor Challenge.

Charting a growth course for chewy candy

Innovation in flavor, increased snacking drives chewy candy category upward.

May 23, 2018

No matter who's enjoying it, chewy candy serves as the perfect vehicle for flavor -- and fun.

Dragon Fruit wins Morinaga America’s flavor vote

New flavor to hit U.S. shelves in 2019.

Alyse Thompson-Richards

April 12, 2018

The results are in: Voters in Morinaga America’s East Meets West Flavor Challenge have decided to make Dragon Fruit the newest HI-CHEW flavor in the United States.