General Mills celebrates The Super Mario Galaxy movie The lineup includes Lucky Charms, Pillsbury, Trix, and Fruit Rollups snacks. SF&WB Staff March 17, 2026 The products inspired by the film include cookie dough, cereal, a Mystery Box, fruit snacks, and more.Read More
Walker's Shortbread launches LTO Mini Shortbread Eggs The bakery treat retails for $5.29 per bag on the company's website. SF&WB Staff March 17, 2026 The bite-sized cookies are suitable for Easter baskets, seasonal gifting, and springtime celebrations, the brand says.Read More
Bunnie Cakes keeps it cool with ready-to-bake treats The better-for-you brand offers refrigerated cake batter and icing with minimal ingredients. Jenni Spinner March 17, 2026 The company enables BFY-minded, sweet-toothed consumers to whip up clean-label treats with minimal effort.Read More
Consumers take protein intake to the next level Interest in increasing the amount of the nutrient consumed each day has producers delivering boosted bites. Jenni Spinner March 17, 2026 Bakery and snack producers are looking to give consumers what they want—namely, protein-packed products.Read More
Jimmy Dean releases new breakfast sandwiches The new products include 25 g of protein each. SF&WB Staff March 16, 2026 The new offering is on bakery-style bread and are available in three varieties: Grilled Chicken Protein Ciabatta, Sausage on a Spiral Croissant, and Protein Breakfast Burger on Brioche. Read More
Levain Bakery debuts LTO Carrot Cake Cookie The treat includes apricots, white chocolate chips, and pecans. SF&WB Staff March 16, 2026 Both seasonal bakery flavors are available individually and featured in the new Spring Garden Party Assortment.Read More
Maker's Pride to shutter two snack and bakery facilities The closures are expected to be complete in Q3 this year. SF&WB Staff March 13, 2026 This decision follows a comprehensive review of the company’s manufacturing network and long-term growth strategy.Read More
Protein drives growth in cereal and bars Processors have doubled down on portability, texture, and targeted health claims. Tom Vierhile March 12, 2026 From high-protein granola and regenerative oats to crispy energy bites and indulgent mashups, innovation climbed as much as 44% across segments. Read More
Crumbl reveals its St. Patrick's Day menu The seasonal cookie flavors will be available starting March 15. SF&WB Staff March 12, 2026 The treats are focusing on on party-ready desserts and brand collaborations.Read More
Portillo’s newest LTO desserts feature a sprinkle of Funfetti The restaurant chain’s new sweets incorporate the Pillsbury sprinkles. SF&WB Staff March 9, 2026 Known for its Chicago-style hot dogs, the company also offers a range of desserts and limited-time seasonal items.Read More