General Mills teams up with Fantastic Four on LTO boxes

The lineup includes Cinnamon Toast Crunch, Lucky Charms, and more.

June 2, 2025

The lineup of limited-edition cereal boxes brings classic icons and superheroes together with seven collectible, retro-futuristic designs.

General Mills debuts LTO football packaging for cereals

The Kelces and the Watts start in "Game Day" ad campaign for the brand.

SF&WB Staff

December 19, 2024

Consumers can purchase the limited-edition football-inspired General Mills products online and at retailers nationwide while supplies last.

General Mills announces slate of new cereal and snack products

General Mills announces new cereal and snack products

The items include releases from Cheerios, Nature Valley, Reese’s Puffs, and other brands.

Jenni Spinner

January 22, 2024

The items include releases from Cheerios, Nature Valley, Reese’s Puffs, and other brands.

General Mills previews six new cereals ahead of their January 2024 debuts

The new items are coming from popular GM brands like Trix, Cheerios, and Lucky Charms.

Jenni Spinner

November 28, 2023

The new items are coming from popular GM brands like Trix, Cheerios, and Lucky Charms.

General Mills releases reimagined fan-favorites as minis

The Minis will retail for $3.99 per full-sized box.

November 2, 2022

General Mills to miniaturize its Trix, Reese's Puffs, and Cinnamon Toast Crunch cereals.

Trix and Cocoa Puffs Cereal Treat Bars

June 25, 2021

General Mills recently released Twix Cereal Treat Bars as well as Cocoa Puffs Cereal Treat Bars.

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

BFY bill while still delivering the taste, texture, and other attributes that consumers aren’t so willing to compromise on. In this focused presentation, an expert from a leading producer will discuss their experiences and perspectives on ways to craft recipes that hit all the marks.

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Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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