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Most popular new snack and bakery products: December 2023

Our monthly roundup of the products that received the most clicks on Snack Food & Wholesale Bakery during the month of December 2023.

By Liz Parker

For the first time ever, Goldfish is teaming up with Sanrio for a new limited-edition snack: Goldfish Hello Kitty Strawberry Shortcake Flavored Grahams. Inspired by Hello Kitty’s favorite treat, the partnership comes just in time to celebrate Hello Kitty’s milestone 50th anniversary.

Dunkin' welcomes new doughnut, brings back Pancake Wake-Up Wrap — Dunkin’ debuted a new seasonal menu which launched nationwide on December 27. The winter menu features an array of flavors, headlined by the return of the Pancake Wake-Up Wrap. To complement Dunkin's Pink Velvet Macchiato, the brand is doubling down on the flavor’s fanfare with the new Frosty Red Velvet Specialty Donut. The indulgent doughnut features a red velvet cake base, topped with vanilla-flavored icing and cream cheese-flavored sprinkles.

General Mills Cheerios Veggie Blends — In addition to the new 2024 cereals just announced, General Mills also debuted Cheerios Veggie Blends. The new cereal is made with 1/4 cup of fruit and veggies per serving, including a combination of spinach, carrot, and sweet potato with whole-grain oats. The cereal contains fruit puree and vegetable powder, but is not intended to replace fruit or vegetables in the diet, says the brand.

MadeGood Holiday Sprinkles Drizzled Granola Mini Bars — Better-for-you brand MadeGood has released its Holiday Sprinkles Drizzled Granola Mini Bars. The producer reports that the BFY indulgent treats are gluten-free, vegan, and free of the top eight most common allergens. The Mini Bars (MSRP $9/25 bars) are now available nationwide at retailers such as Kroger, Albertsons, Sprouts, and Wegmans.

Lady M, Petrossian Caviar Mille Crêpes cake — Mondelēz International has announced three new Oreo-branded products: Gluten-Free Golden cookies, Peanut Butter Cakesters, and Black & White cookies. According to the company, consumers have been clamoring for additional gluten-free versions of its cookie, and the Golden Oreo has been at the top of the list of most requested GF flavors. The Peanut Butter Cakesters puts a peanut butter flavored crème between two chocolatey soft cakes. The limited-edition Oreo Black & White cookies are modeled after the famous New York City bakery staple, and feature Golden Oreo cookies with a layer of crème that is half chocolate and half vanilla flavored.

Sugar Bowl Bakery Cranberry Orange White Chocolate bites — Sugar Bowl Bakery has unveiled its latest baked creation: Cranberry Orange White Chocolate bites. The Cranberry Orange White Chocolate bites are suitable for breakfast, an on-the-go snack, or dessert. According to the producer, the bite-sized goods are infused with a zesty tang that is complemented by the tartness of cranberries and finished with the sweet flavors of white chocolate. The Cranberry Orange White Chocolate bites will be available at select Costco retailers nationwide for $9.99 a box.

Diamond of California, Nature Nate’s Honey collaborate on Hot Honey Snack Walnuts — Diamond of California and Nature Nate’s Honey Co., producer of 100% pure, raw, and unfiltered honey, have launched Hot Honey Snack Walnuts. The two brands have fused their expertise in walnuts and honey to create a sweet and spicy superfood snack. They are available now online and coming soon to stores nationwide (SRP: $3.99/4oz. bag).

Catalina Crunch introduces two varieties of Dark Chocolate Cookie Bars — Catalina Crunch, a brand focused on healthier snacks, has announced the launch of its Dark Chocolate Cookie Bars. The bars, currently available direct-to-consumer, encapsulate a crunchy cookie center with a filling featuring mint or raspberry flavors, covered in 55% cacao dark chocolate. With only 2g of sugar per bar, Catalina Crunch aims to deliver a low-sugar delight.

Daily Crunch Spiced Chai Pear Sprouted Nut Medley — Daily Crunch's new Spiced Chai Pear Sprouted Nut Medley is high in plant-based protein and fiber and is a heart-healthy snack. With a naturally low-glycemic index, dried pear brings sweetness without spiking consumers' blood sugar. Additionally, pear, ginger, and cinnamon are particularly high in antioxidants, which can help to prevent stress and protect cells against free radicals. The nut medley has a suggested retail price of $7.99.

The London Dough Co. Doughlicious frozen snacks — Doughlicious, the London Dough Co.’s cookie dough snack products, have entered the U.S. market. Doughlicious’ Frozen Cookie Dough and Gelato Bites are now available in the frozen sections at Whole Foods Market stores across four strategic regions: Northeast, Southwest, Rocky Mountains, and the Mid-Atlantic, which include popular markets such as New York, Washington, D.C., Dallas, and Denver. Flavors include Chocolate Chip, Chocolate Truffle, Mint Chocolate Chip, Cinnamon Churro, Blueberry Frozen Yogurt, and Strawberry.

This month’s New Product Slideshow article includes products from Goldfish, Dunkin’, Cheerios, MadeGood, Oreo, and more.

If you’re an avid Snack Food & Wholesale Bakery reader, you may notice that this article series, while new for us, is an evolution of our New Products Slideshows. Slideshows from past months can be found here, on our photo galleries page; unfortunately, slideshows can’t be featured on our homepage, so we’ve made the decision to transition them to articles instead.

Don’t forget to join in the conversation about these products on our Facebook, Twitter, and LinkedIn pages. Happy snacking!

Liz Parker is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkere@bnpmedia.com.

Join global expert Dr. Soo-Yeun Lee of Washington State University and Chef Aaron Andrews of Ajinomoto Health & Nutrition North America (AHN) as they share how umami and specifically, monosodium glutamate (MSG), can reduce sodium in bread and other baked goods.

Most popular new snack and bakery products: December 2023

Our monthly roundup of the products that received the most clicks on Snack Food & Wholesale Bakery during the month of December 2023.

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Stay in the know on the latest snack and bakery industry trends.

Most popular new snack and bakery products: December 2023

Our monthly roundup of the products that received the most clicks on Snack Food & Wholesale Bakery during the month of December 2023.

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