Pure Protein partners with Pebbles, Frank's RedHot
The collab includes protein bars and spicy popped crisps.
Courtesy of Pure Protein
1440 Foods' Pure Protein brand has announced major licensing partnerships with Post's Pebbles cereal and Frank’s RedHot to bring a lineup of nostalgic snacks, it says.
The lineup includes:
- Fruity Pebbles Protein Bars – 20 g protein, less than 4 g sugar, and under 200 calories, with crunchy Pebbles pieces and a creamy “cereal milk” top layer.
- Cocoa Pebbles Protein Bars – The same twist with rich cocoa flavor.
- Frank’s RedHot Popped Crisps – Spicy, light, and crunchy, these crisps are coated with the flavor of Frank’s RedHot. Vegan and never fried, each bag includes 12 g protein, all under 150 calories.
These bold launches tap into the "newstalgia" trend and bring beloved flavors into high-protein formats, the brand notes.
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