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Bakery ProductsNew Snack and Bakery ProductsCookies

Tate's Bake Shop adds three cookies to its portfolio

The additions bring the brand's roster to more than two dozen permanent flavors.

By SF&WB Staff
Tate's Bake Shop adds three cookies to its portfolio
Courtesy of Tate's Bake Shop
March 4, 2026

Mondelēz International's Tate Bake Shop, the Southampton, N.Y.-born brand known for its craft-baked cookies and baked goods, is expanding its permanent lineup with three new additions. Rolling out now in cookie aisles nationwide are White Chocolate Macadamia Nut, Soft Baked Double Chocolate Chip, and Mint Chocolate Chip. In addition to all major retailers, Tate’s new cookies are now available for purchase at tatesbakeshop.com and on Amazon, with an SRP of $5.99-$6.99.

The new additions bring Tate’s cookie lineup to over two dozen permanent varieties, with more to come in 2026. Like all of Tate’s products, the new offerings are made with high-quality ingredients, like real butter and chocolate, the brand says. Flavors include: 

  • White Chocolate Macadamia Nut: First launched as a limited release in 2000 with a recipe by founder Kathleen King, White Chocolate Macadamia Nut returns permanently following high demand. The thin, crispy cookies are reportedly studded with creamy white chocolate chips and buttery macadamia nuts for a crunch.  
  • Soft Baked Double Chocolate Chip: One year after launching its Soft Baked Cookie line with Chocolate Chip and Dark Chocolate Chunk varieties, Tate’s is launching Soft Baked Double Chocolate Chip. Drawing inspiration from one of Tate’s most popular crispy cookie flavors, the Soft Baked version features a rich chocolate base and creamy semi-sweet chocolate chips.
  • Mint Chocolate Chip: After debuting in 2023, Mint Chocolate Chip became the #1 selling premium limited-edition cookie in grocery and Tate’s top-performing summer seasonal flavor, the brand notes. Now, the product is officially available year-round. Landing on shelves just in time for St. Patrick’s Day, the cookie pairs Tate’s signature thin-and-crispy chocolate chip base with a touch of peppermint for a mint chocolate flavor.

“With so many flavors to love across the Tate's lineup, we’re always paying attention to what our fans come back for again and again,” says Livia Nicolaï, innovation marketing director at Tate’s Bake Shop. “Their passion helps guide what gets promoted to permanent status, and it also inspires what we bake next. We’re always excited to bring cookie lovers more of what they crave—from beloved classics, like our Chocolate Chip cookie, to new favorites—all with the Bake Shop quality and craft Tate’s is known for.”

The three new additions to the permanent lineup are the latest in a big year of innovation for Tate’s, it says, following the January launch of two new gluten-free flavors—Gluten Free Oatmeal Raisin and Gluten Free Double Chocolate Chip—and more innovation to come throughout 2026.


Mondelēz International is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.

KEYWORDS: Mondelez International Tate's Bake Shop

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