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Beard Papa's to open Japanese bakery in Philadelphia

The bakery chain will bring fresh cream puffs to the city's Chinatown.

Beard Papa's, the Japanese cream puff bakery, is officially opening its newest location in Philadelphia's Chinatown, bringing its signature freshly baked cream puffs to the city's vibrant cultural district, it says.

Located at 104 N. 10th St., Philadelphia, PA 19107 next to the Chinatown Friendship Gate, the new Chinatown Philadelphia bakery will celebrate its grand opening on Saturday, March 28 at 11 am through Sunday, March 29. This marks the brand's expansion into one of the most iconic food neighborhoods in Pennsylvania, positioning Beard Papa's as a premier destination for Japanese desserts in Philadelphia, it notes.

Philadelphia's Chinatown is known for its diverse culinary offerings, and Beard Papa's aims to add a unique Japanese bakery experience to the neighborhood. The bakery specializes in handcrafted choux pastry shells baked fresh throughout the day and filled to order with premium custard creams. Guests can choose and watch their order being made, from popular shell varieties including:

Original
Chocolate
Oreo
Matcha

Each shell is paired with Beard Papa's Vanilla Bean custard, with rotating seasonal flavors offered year-round.

To celebrate the grand opening of the new Philadelphia bakery, Beard Papa's will also be offering deals to customers, such as free Original Cream Puff with any purchase (opening weekend only, with voucher); exclusive merchandise; special discounts; and sweepstakes opportunities for gift cards and branded swag. To learn more, click here.

Founded in Osaka, Japan in 1999, Beard Papa's has grown into an international bakery brand with over 550 locations across 15 countries and territories. The company is reportedly known worldwide for its commitment to freshness, quality ingredients, and its signature Japanese cream puff craftsmanship.

"Philadelphia's Chinatown is the perfect home for Beard Papa's," says Mark Nathan, marketing director at Beard Papa's USA. "We're excited to introduce our fresh cream puffs to the community and become a new dessert favorite in Chinatown Philadelphia."

"Our goal is to bring a premium Japanese dessert experience to every city we enter," adds Nathan, "We're thrilled to open in the heart of Philadelphia and welcome guests looking for a unique bakery experience."