Tostitos Rolls!
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Company: Frito-Lay, Plano, TX
Website: www.fritolay.com
Introduced: December
Distribution: National
Suggested Retail: $4.29 for a 14-ounce bag
Product Snapshot: Tostitos, a leading brand from PepsiCo's Frito-Lay division, has introduced Tostitos Rolls!, manufactured to have a tube-like shape. The company notes that these rolled corn tortilla chips were made for dipping and dunking with a variety of dips or spreads.
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