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IngredientsFlavors and ColorsNew IngredientsIngredient Briefs

Symrise "Discover Chicken" flavors

Symrise logo
April 19, 2018

Company: Symrise

Website: www.symrise.com

Ingredient Snapshot: Symrise Flavors has announced the immediate availability of “Discover Chicken,” a complete portfolio of the next generation of natural chicken flavors distinguished by their increased flavor fidelity and fullness. “Discover Chicken” flavors were designed to deliver winning taste without the inclusion of flavor enhancers like autolyzed yeast extract, HVPs or MSG. The flavors are made from real ingredients like chicken broth, chicken meat and chicken fat that deliver a higher level of authentic meaty characteristics.

Symrise Flavors and Diana Food, part of the Symrise organization since 2014, have collaborated in the development of the “Discover Chicken” line. The heightened chicken flavor competency is aptly named to convey the new range of chicken flavors deliver a groundbreaking sensory experience of authentic, freshly cooked chicken without the typical off-notes found in other flavor solutions. The Symrise “Discover Chicken” line will benefit greatly from the synergistic expertise of the two companies especially with the inclusion of the Diana facility in Banks Crossing, Georgia, which is dedicated to making chicken-based solutions that include chicken fat, chicken broth and chicken powder products.

Chris Santilli, Symrise’s vice president, sales, North America explained, “Authentic taste and improved thermal processing stability were achieved through Symrise’s longstanding expertise in creating chicken flavor. The latest expression of “Discover Chicken” reflects the synergy of the two companies, Symrise and Diana Food coming together. The most recent collaboration is the start of a comprehensive program to own chicken flavor and taste based on solid backward integration of sustainably and humanely raised US chicken. We truly understand chicken in its natural state and we’re passing along this knowledge to our customers and their brands.”

Santilli concluded, “We are committed to the ongoing development of better, more authentic chicken flavors. Our newest portfolio is available in various formats including shelf stable pastes. Spray dried varieties are also available upon request along with clean label carrier solutions.

KEYWORDS: Symrise

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