Company: Brownie Brittle, LLC

Website: browniebrittle.com

Introduced: February 2019

Distribution: National

Suggested Retail Price: $3.99

Product Snapshot: The original thin sweet snack, Sheila G’s Brownie Brittle, is launching a new treat: the Brownie Brittle Blondie. Available in two flavors, Chocolate Chip and Meyer Lemon, these Blondies offer a new twist on the buttery-rich classics, with a satisfying crunch! Both flavors of Brownie Brittle Blondies will be debuted at Natural Products Expo West in Anaheim, CA on March 5th through 9th at Booth #N1200.

Blondie bar brownies are one of America’s most favorite desserts, and with good reason. With Brownie Brittle Blondies, you can now savor two beloved flavors as a convenient sweet snack:

Chocolate Chip Blondie Brittle is the perfect blend of creamy chocolate chips, and a crispy buttery cookie. At only 130 calories for a 1oz. serving, you can indulge without the guilt.  MSRP $3.99 (5oz. Bag).

Meyer Lemon Blondie Brittle marries the tart and slightly sweet flavors of Meyer lemons with creamy lemon chips in a blondie crisp. This treat also has just 130 calories for a 1oz. serving. MSRP $3.99 (5oz. Bag).

“We are always experimenting in the kitchen to create new and fun sweet treats from the classics that everyone loves,” said Ashley Dawkins, marketing director at Sheila G’s Brownie Brittle. “Our new Brownie Brittle Blondie is no exception; we’re excited for everyone to try these delicious snacks that have a rich blondie taste with a cookie crunch. The idea to create a blondie version originated from the delicious blondie bars that our founder, Sheila G’s mother made every year for her birthday, so they are extra special.”

Sheila G's product family includes her famous and award-winning Brownie Brittle as well as Brownie Brittle Bites, Cookie Bites and Thindulgent Chocolate Bark.

Sheila G's supports Cookies for Cancer, an organization near and dear to Sheila's family. A portion of proceeds from any sale are donated to Cookies for Cancer to help their mission for researching and developing new, improved, and less toxic treatments for pediatric cancer.

Sheila G's Brownie Brittle is available in thousands of stores across the globe and was named Bakery of the Year in 2018 by Snack Food and Wholesale Bakery. For more information, please visit www.browniebrittle.com.

Related: 2018 Bakery of the Year: Sheila G's Brownie Brittle