Company: Harbar LLC
Introduced: May 2019
Suggested Retail Price: $3.29-$4.29
Product Snapshot: Maria and Ricardo's, a manufacturer of non-GMO tortillas, have announced that the company is expanding the distribution of its tortillas across the country through partnerships with Amazon and DOT Foods. The company also announced the launch of two brand new tortillas…Quinoa Flour Certified Gluten Free and Whole Wheat Plus.
The new partnership with national redistributor, DOT Foods, allows the company to reach even more foodservice customers including colleges, universities and multi-unit operators, particularly those located farther from Maria and Ricardo's East Coast production facilities. And, for consumers shopping online, Amazon will initially carry six varieties of Maria and Ricardo's tortillas including White Flour, Soft Yellow Corn, the new Quinoa Flour Certified Gluten Free and Whole Wheat Plus tortillas, in addition to two USDA Certified Organic tortillas, Organic White Flour and Organic Whole Wheat.
"It's an exciting time for Maria and Ricardo's as we expand our distribution to now reach consumers across the entire country by partnering with respected companies like Amazon and DOT Foods," said Ezequiel "Cheque" Montemayor, chief executive officer of Maria and Ricardo's Tortillas. "Our tortillas, including our two new exciting flavors, can now be found at even more local grocery and specialty stores including all Whole Foods Markets and for anyone who shops online from Amazon."
- Quinoa Flour Certified Gluten Free Tortilla is made with a unique blend of quinoa flour, tapioca and potato starch, combined with avocado oil. It's free of dairy, wheat, soy and egg, only 100 calories, and is Vegan and Kosher certified. SRP is approximately $4.29 at Whole Foods.
- Whole Wheat Plus Tortilla, with only three net carbs, is a Keto-friendly tortilla, packed with six grams of fiber and three grams of protein. Made with avocado oil, it has only 45 calories, 1.5 grams of fat and is Vegan and Kosher certified, and retails for approximately $3.29 at Whole Foods.
Maria and Ricardo's tortillas, which started as a foodservice tortilla manufacturer catering to the most discerning chefs and restaurants, are inspired by the company's deep Mexican roots and baked with the finest non-GMO ingredients to provide superior taste, texture and performance for mucho goodness in every tortilla. All tortillas are Non-GMO, free from artificial colors and artificial flavors, contain no hydrogenated fats, and many are either USDA-Certified Organic or made with organic ingredients. Today, Maria & Ricardo's tortillas can be found within retailers as well as foodservice operators throughout the country. Within the full Maria and Ricardo's line, there are over 40 tortilla products to choose from, including flour, corn, gluten-free and specialty tortilla products in all sizes.