In celebration of #GivingTuesday 2020, SNAX-Sational Brands’ premiere popcorn brand, Snack Pop, officially unveiled an exciting new relationship with the Ryan Seacrest Foundation (RSF), a non-profit organization dedicated to inspiring today’s youth through entertainment and education focused initiatives. RSF’s first initiative is to build broadcast media centers, named Seacrest Studios, within pediatric hospitals for patients to explore the creative realms of radio, television and new media. The support will be present across all SNAX-Sational products, but initially will kick start with its notable popcorn brand, Snack Pop.
The better-for-you-snack line is made 100 percent in the U.S. with non-GMO corn, is low in sodium and only 150 calories per serving. The popular, low-calorie, candy and cookie-coated brand was named a “Top 20 Snack of 2020” by Buzzfeed. Snack Pop’s full line of flavor profiles are available online (https://www.snackpop.com), currently including Candy Pop made with M&M’S® Minis, Cookie Pop made with OREO® cookie pieces, Cookie Pop made with CHIPS AHOY!, Candy Pop made with SNICKERS, Candy Pop made with TWIX and Candy Pop made with Butterfinger.
Timed with #GivingTuesday, the annual global generosity movement that unleashes the power of people and organizations to transform their communities and the world, SNAX-Sational will launch its annual #SnackGiving campaign on December 1st to raise funds for the Ryan Seacrest Foundation (RSF). A portion of all Snack Pop proceeds from ecommerce sales will be donated to RSF across all flavor varieties from December 1 - 31, 2020.
A portion of proceeds will benefit a new Seacrest Studio at Orlando Health Arnold Palmer Hospital for Children. The new Seacrest Studio will make it possible for children and teens to get behind the camera and mic to develop, star and interact in original TV and radio programming during their hospital stays. Patients will also have the ability to call down to the studio via their hospital room phone to engage in events they are watching on their screen.
“We are grateful that SNAX-Sational Brands is supporting our newest Seacrest Studio build in the Orlando community, where their headquarters is located—as well as our 10 other studios across the country,” said Meredith Seacrest, executive director & COO for RSF. “It is great to team up with brands that believe in the importance of giving back and we appreciate SNAX-Sational Brands for choosing to help in our mission to bring positive and uplifting experiences to young patients and their families.”
“We are so thrilled to be able to support the incredible efforts of the Ryan Seacrest Foundation and a new Seacrest Studio at Orlando Health Arnold Palmer Hospital for Children. Giving back is a continuous mission of SNAX-Sational Brands and as a family brand we are honored to work with such an incredible nonprofit,” said Adam Cohen, chief marketing officer, SNAX-Sational Brands Group.
Snack Pop continues to gain notoriety as the favorite popcorn of Hollywood, with fans such as Dane Cook, Sean Penn, Ashley Greene, Lance Bass, Joey King, Kate Bosworth, Robert De Niro, Anne Heche, Jerry O’Connell, David Arquette, Peter Facinelli, Alexander Ludwig, Wilson Cruz, Cynthia Bailey, Ashlee Simpson Ross, Lil’ Jon, The Black Eyed Peas, Foodgod, and many, many more.
Follow @EatSnackPop @RyanFoundation #GivingTuesday #SnackGiving for continued updates and visit: www.snackpop.com.