Martin's Famous Potato Rolls and Bread has broken ground preparing for its tenth expansion to its bakery headquarters.
Over the past two years, Martin's has seen significant growth in both its fresh retail business and its frozen international business. In order to supply the increase in demand, Martin's will be adding an additional bakery line to its current production facility at 1000 Potato Roll Lane.
At the event, Scott Heintzelman, vice president of finance and administration, welcomed Martin's key business partners, representatives from companies involved with the new expansion—Wohlsen Construction, Wells Fargo, and others—along with several community and elected leaders to share in the celebration of growth at Martin's.
Martin's has grown significantly over the past 10 years, not just in physical size but also in geographic distribution, product lines, and in technology. Four years ago Martin's expanded the bakery in Valdosta, Georgia. Martin's has already grown through that capacity and has found the need to expand again.
Tony Martin, president of Martin's explained, "Building for the future takes intense planning. We take our responsibility to lead this company into the future very seriously because we know that this company supports the livelihood of hundreds of families and is an important supporter of our community."
The new bakery line will include approximately 260,000 square feet of additional production capacity and a 16,000 square foot cold dock. The cold dock will be utilized to supply frozen product for exporting to third party international distribution partners.
"We are very thankful for the continued growth at our company," says Tony Martin, president. "We are proud to be able to continue carrying out the vision my grandparents created over 60 years ago to bake the best products and provide the best distribution support, doing 'whatever it takes, God helping us.'"