Ferrara - Articles - Page 5 | Snack Food & Wholesale Bakery

Crunch releases 'Turn Up the Fun' ad campaign

The brand recently debuted a new ad campaign that injects fun moments into daily responsibilities.

April 24, 2024

Crunch's focus is capturing the Millennial market, and to resonate with this audience, the brand is leaning into humor for its new ad campaign.

SweeTARTS introduces Twisted Rainbow Punch Mega Rope

The new product is a permanent addition to the SweeTARTS lineup.

Liz Parker Kuhn

April 11, 2024

The brand is introducing a new, much larger take on its fan-favorite SweeTARTS Rope, featuring even more tart filling.

Brach's debuts Easter Brunch Jelly Beans

The new jelly beans include flavors inspired by consumers' favorite breakfast treats.

Liz Parker Kuhn

February 20, 2024

Brach's is making spring moments sweeter with Easter Brunch Jelly Beans and a new springtime soft jellies innovation.

Big Game teaser drop: Nerds x actor Addison Rae

In the spot, Rae helps prepare the lead star of the ad for their Big Game debut.

Liz Parker Kuhn

January 23, 2024

Nerds' 30-second spot—its first TV broadcast spot since being acquired by Ferrara—is expected to air during the second quarter of the Big Game.

Trolli partners with top pro football prospect Caleb Williams on limited-edition gummies

Exclusive sweepstakes of "Caleb Williams Mix" Trolli Sour Brite Crawlers highlights Williams' favorite sideline snack.

Liz Parker Kuhn

January 22, 2024

The announcement marks Williams' first brand partnership since his declaration to enter the draft.

Brach's: "LOVE YOU" is America's favorite conversation heart message

78% of adults enjoy conversation hearts.

Liz Parker Kuhn

January 12, 2024

The Conversation Heart brand is back with its heart-shaped lineup and the debut of its newest treat, Mellowcream Roses candy.

Ferrara discontinues Fruit Stripe gum after five decades

RIP: Ferrara discontinues Fruit Stripe gum after six decades

The gum's distinctive zebra-striped wrappers caught the eyes of many consumers.

Liz Parker Kuhn

January 11, 2024

The gum was first introduced in the early 1960's by Beech-Nut Confection Division.

Nerds goes to the Big Game for the first time ever

Nerds has grown from $50 million to half a billion in annual retail sales in just five years.

Liz Parker Kuhn

December 14, 2023

The 30-second commercial is expected to air during the second quarter and will not only feature a fresh look at the Nerds characters, but will engage all the senses.

Brach's announces 'Elf' movie candy lineup

Brach's announces holiday candy lineup in partnership with 'Elf'

The candies include Candy Canes, Swirly Twirly Gum Drops, and Candy Cane Forest Mellowcreme Candy.

Liz Parker Kuhn

November 1, 2023

Just in time for Elf's 20th anniversary, Brach's reveals Elf candy canes, Swirly Twirly Gum Drops, and Candy Cane Forest Mellowcreme candy.

Keebler releases Elf limited-edition gingerbread cookies, pretzel pie crust

Keebler releases Elf limited-edition gingerbread cookies plus new pretzel pie crust

The gingerbread cookies packaging includes four designs based on fan-favorite scenes from the movie "Elf."

Liz Parker Kuhn

October 25, 2023

Ernie and the Elves are bringing magic to holiday traditions with the launch of Elf Limited-Edition Keebler Gingerbread Fudge Stripes and new Keebler Pretzel Pie Crusts.