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Home » Frito-Lay

Articles Tagged with ''Frito-Lay''

Lay's Bandwagon with Will Ferrell

Fun Friday: Lay's jumps on the Bandwagon, Hershey's Chocolate World treats and bell, Ibotta snacks data

Sad that Spirit is permanently grounded? Here's some Papa Johns free pizza.
Lis Parker
Liz Parker Kuhn
May 15, 2026

Starbucks and Khloud gift 0K Summer Snack Combos, plus Khloe makes an IRL appearance.


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Teal and blue snack icon background, Hostess Cupcakes minis and Mister Bee Mothman Potato Chips, with a badge that reads “Most-Viewed Snack & Bakery Products of 2025”

Most-viewed Snack and Bakery Products of 2025

SF&WB readers gobble up item launches; take a look at the two they were most hungry for.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
May 14, 2026

The new product launches that got the most attention from SF&WB readers in 2025 include a pair of bakery snacks, and cryptid-inspired chips.


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Quaker expands protein portfolio ahead of FIFA World Cup

Quaker expands protein portfolio ahead of FIFA World Cup

New flavors range from Maple & Brown Sugar to Caramel Chocolate Chip and more.
SF&WB Staff
May 12, 2026

The breakfast and snack brand is adding new flavors of granola bars, rice crisps, and instant oatmeal to its lineup.


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Lay's debuts LTO globally inspired chip flavors

Lay's debuts LTO globally inspired chip flavors

The new snacks are in celebration of this year's FIFA World Cup.
SF&WB Staff
April 23, 2026

As an official sponsor of the event, the brand is inviting consumers to experience the tournament through products inspired by global culinary flavors.


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Tostitos reveals new look focusing on its ingredients

Tostitos reveals new look focusing on its ingredients

The chips have no artificial flavors, colors, or preservatives.
SF&WB Staff
April 3, 2026

PepsiCo Foods U.S. has unveiled a refreshed brand design inspired by tradition and aiming to spotlight craft, quality, and connection, it says.


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Pile of freshly baked pretzels

Consumers keep picking pretzels at snack time

Compared to overall sales of salty snacks, the category is performing ahead of the pack.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
March 20, 2026

Here’s a twist—pretzel sales pulled in $42.5 billion in sales last year, outperforming the intake of the rest of the savory snack category.


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FPA awards 2026 Goldfish Halloween

Flexible Packaging Association reveals award winners

Snack, bakery, and candy products were among the innovations honored.
SF&WB Staff
March 19, 2026

From cutting-edge materials to sustainability driven design, this year’s competition showcased the industry’s rapid evolution, culminating in 36 awards across 28 flexible packages.


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Doritos taps into protein trend with new variety

Doritos taps into protein trend with new variety

The chips will debut in mid-March in two sizes: 7-oz and 12.75-oz.
SF&WB Staff
March 2, 2026

The snack includes 10 g of protein per 1-oz serving and the brand will launch a single-serve bag with 17 g later this year.


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PepsiCo introduces Smartfood, SunChips innovations

PepsiCo introduces Smartfood, SunChips innovations

The new snacks have 3-6 g of fiber per serving.
SF&WB Staff
February 24, 2026

The popcorn is available in Sweet & Salty and Toffee & Sea Salt flavors, and the chips in Spicy Jalapeño and Southwestern Queso.


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Frito-Lay's Simply brand introduces spicy Cheetos Puffs

Simply introduces spicy white cheddar puffs

The Frito-Lay snack is made with real cheese and no artificial colors or flavors.
SF&WB Staff
February 16, 2026

Additionally, two mini all-natural Cheetos flavors are expanding to grocery stores nationwide: White Cheddar and White Cheddar Jalapeño.


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