Wixon reveals trend-inspired flavors at IFT FIRST The products can be used for desserts and other food applications. SF&WB Staff July 16, 2026 According to Datassential, all three featured items were “loved or liked” by more than 40% of consumers who have tried them.Read More
Wixon welcomes senior flavorist to R&D team Charlena Moy brings more than 20 years of flavor industry experience to the role. SF&WB Staff April 22, 2026 The move aims to further strengthens the company’s innovation and product development capabilities.Read More
Wixon taps Sara Sarnstrom as director of regulatory affairs She will lead compliance across vendor management, quality assurance, and more. SF&WB Staff March 30, 2026 The snack and bakery ingredient supplier's VP of QA and regulatory, Tim Sonntag, is set to retire in August after 40 years with the company.Read More
Wixon announces new chief commercial officer The hire brings more than 25 years of ingredient industry experience to the role. SF&WB Staff February 26, 2026 The flavors solutions house has named Jason Williams as chief commercial officer of the company.Read More
Wixon identifies macro flavor trends for 2026 Complex flavors and unique sensory experiences top the list. SF&WB Staff January 27, 2026 The company has named a trio of taste trends poised to influence food product innovation, including snacks and bakery.Read More
New Wixon line evokes emotion through flavor The Storied Flavor series includes concepts like Taro Milk Tea and Campfire S'mores. September 24, 2025 Each concept in the Storied Flavor series tells a story while aligning with current food trends.Read More
Wixon launches guava, tamarind flavors at IFT FIRST The company is aiming to capture the taste of the tropics in its new ingredients. SF&WB Staff July 14, 2025 The globally inspired guava and tamarind flavor systems aim to offer product developers bold, exotic taste profiles with a familiar sweet and tart appeal. Read More
Wixon names chief financial officer Brad Netzel joins Wixon. SF&WB Staff January 7, 2025 The newly appointed CFO offers more than 20 years of public accounting and consulting experience.Read More
Wixon expands East Coast sales team Joe Shaw has joined the industrial ingredients sales team as account manager. Liz Parker Kuhn August 6, 2024 Joe Shaw brings more than a decade of expertise in the flavor and seasoning industry to his new role.Read More
Wixon appoints Brennan Chillemi to its sales team The new hire will serve as account manager for Illinois and the greater Chicago area. Jenni Spinner July 8, 2024 The new hire will serve as account manager for Illinois and the greater Chicago area.Read More