The corporation (which owns Frito-Lay and other snack brands) plans to continue efforts to phase out dyes across its food and beverage portfolio, offering natural alternatives where possible.
In previous iterations of the contest, Americans voted for Lay’s Crispy Taco, Lay’s Southern Biscuits & Gravy, Lay’s Cheesy Garlic Bread, and Lay’s Wavy Fried Green Tomato Flavored Potato Chips to win the grand prize.