Snack Products

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To ensure a seamless transition, the rollout will be phased over the next two years, beginning with salty snacks and expanding category by category.

The sweet and savory mix recipe is handcrafted in small batches with two distinct cooking methods.

Artisan baked in small batches, the snack is made with all organic ingredients.  

The selection of savory snacks and sweet treats features a range of fun shapes and festive colors to celebrate the 2026 soccer season.

The grocery retailer's specialty items set to hit shelves during the month include sweet potato chips, croissant buns, and other products.

As an official sponsor of the event, the brand is inviting consumers to experience the tournament through products inspired by global culinary flavors.

The launch marks the fourth addition to the lineup since its 2025 debut, joining Buffalo Style and Ranch, Mango and Jalapeno, and Smoked Original and Teriyaki.

The flavors, which include Chile Lime, Cinnamon Churro, and Sea Salt, aim to tap into trends, including bold and savory, sweet and indulgent, and simple and classic.

The product will debut at this year's NRA Show, where the brand is inviting guests to sample offerings from Cape Cod, Kettle Brand, Goldfish, Snack Factory, Lance, and more.

What started as a home-grown operation launched in a tiny basement is now a national, award-winning food business.