Desserts

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The new hire succeeds Thierry Schmitz, who is transitioning to a new leadership position at the brand's headquarters in Ghent, Belgium.

The desserts are sized and priced right for special occasions, small celebrations, and self-indulgence, the company notes.

Additional seasonal offerings arriving later this summer include new Cinnamon Roll Cake; Lemon Raspberry, returning in all cake sizes; and new Turtle Cheesecake Swirl, available as a Bundtlet Pop-Up flavor.

The quest to create the perfect chocolate chip cookie turned into a fast-growing sugar-slinging empire.

Major foodservice chains are making sure Mom gets something sweet this year.

Beginning April 13, the brand will introduce its Strawberry Cheesecake Swirl, followed by the arrival of Banana Prepared with Nutella in May.

Built around customer insights, treats include Dill Pickle Cotton Candy, Peanut Butter Cracker Bites, Brownie Batter Cookie Dough, and more.

The dessert box features festive packaging, preset seasonal flavors, and three unique toppers designed for spring celebrations. 

The baked good is available through April 12 in all cake sizes—8”, 10”, Bundtlets, and Bundtinis—and is baked with real banana purée, made with Mini Nilla Wafers, and drizzled with vanilla pudding.

The treat combines the classic golden snack cake with a creamy marshmallow filling and Peeps-inspired yellow icing, finished with the brand's signature squiggle.