Crumbs launches giant-sized cupcakes at retail The "Colossal Cupcake" weighs in at 60 ounces and is available at Kroger stores. SF&WB Staff May 19, 2025 Designed to feed an entire party with one single cupcake, The Colossal is now available at The Kroger Co. family of stores across 22 statesRead More
Magnolia Bakery sets sights on brand expansion Famous for its banana pudding, the foodservice fixture is looking to grow at retail. Jenni Spinner May 19, 2025 The New York City-based chain became a national brand thanks in part to its appearance on Sex and the City.Read More
Eli's Cheesecake launches bite-sized desserts Flavors range from Caramel Swirl Brownie, to Carrot Cake, and more. SF&WB Staff May 8, 2025 Chicago-based Eli’s Cheesecake Bakery is introducing four varieties of its Cuties 1-inch square dessert bites. Read More
Paris Baguette debuts seasonal cakes The desserts encompass Mother's Day, graduation, and Father's Day festivities. SF&WB Staff April 30, 2025 The neighborhood bakery café's selection of handcrafted cakes is available nationwide throughout the season.Read More
Entenmann's rebrands Mini Snack Cakes line The brand is also introducing two new flavors of treats. SF&WB Staff April 23, 2025
Cake consumers seek a balance of indulgence, BFY benefits Producers discuss challenges, opportunities, and trends in the category Jenni Spinner April 18, 2025 While sales have slowed in most subcategories, producers continue to innovate to keep the party going.Read More
Flowers Foods debuts bakery products, line expansions The new items include BFY options from Nature's Own, Dave's Killer Bread, and more. SF&WB Staff April 17, 2025 Flowers Foods, Inc. has announced its innovation lineup for 2025, which includes multiple new products as well as flavor expansions on existing lines. Read More
Benevolent Bakery launches THC-infused baking mixes The treats are precision-dosed and only require water. SF&WB Staff April 16, 2025 The mixes can be purchase in-store at dispensaries in Oklahoma, Missouri, Arkansas, Montana, and New York or via the brand's e-commerce store.Read More
Rich Products, Funfetti sweeten partnership with new cake The treat has a shelf life of 365 days frozen and five days refrigerated. SF&WB Staff April 11, 2025 Fully baked with colorful candy bits and birthday cake flavor, the versatile cake layer is designed to help bakeries deliver custom creations for any occasion.Read More
Paris Baguette unveils Easter collection The bakery treats range from cakes to doughnuts. SF&WB Staff April 7, 2025 Paris Baguette is debuting its handcrafted collection of Easter-themed cakes and pastries, available through Easter (April 20). Read More