IT'SUGAR unveils Sour Patch Kids Cotton Candy The new treat was created in collaboration with Mondelēz International. Candy Industry Staff October 31, 2024 The new treat is available in stores and on itsugar.com now for a retail price of $4.99.Read More
IT'SUGAR, Haribo announce exclusive partnership Consumers will be able to create a custom mix of Haribo treats. Candy Industry Staff October 15, 2024 Haribo single-flavored gummies will debut in IT'SUGAR stores nationwide beginning October 16.Read More
State of the Industry 2024: Candy industry continues to innovate Producers explore interesting flavors, products, and trends. Liz Parker Kuhn September 24, 2024 The desire for distinctive offerings drives consumer choices in candy and confectionery.Read More
IT'SUGAR introduces Retro Sours The nostalgic treats use the same recipe as the classic Altoids Sours. Candy Industry Staff September 11, 2024 IT'SUGAR has introduced Altoids Retro Sours, available now in all IT’SUGAR stores nationwide.Read More
IT'SUGAR opens store at Tulsa Premium Outlets The Jenks, OK store has 150 candy bins plus more features. Liz Parker Kuhn August 15, 2024 IT’SUGAR has announced the opening of its new 2,500-square-foot candy store in the Tulsa Premium Outlets in Jenks, Oklahoma.Read More
IT'SUGAR debuts new brand 'character in chief' Gumble, a pink gumball, is the store's first brand character. Liz Parker Kuhn August 8, 2024 A playful, pink gumball, Gumble embodies the core values of IT'SUGAR with an irreverent, fun-loving spirit. Read More
IT'SUGAR to donate 100% of lollipop sales for holiday The sales will be donated to Make-A-Wish on National Lollipop Day, July 20. Liz Parker Kuhn July 17, 2024 IT’SUGAR announced it is celebrating National Lollipop Day (July 20) by donating 100% of all lollipop sales, including its exclusive Wish Pop, to Make-A-Wish.Read More
Fun Friday: National Doughnut Day, Camp Little Bites, HelloFresh ranch flight, IT'SUGAR sweeps June 7 is National Doughnut Day and also National Chocolate Ice Cream Day. Liz Parker Kuhn June 7, 2024 This week's Fun Friday features stories on National Doughnut Day and from Little Bites, HelloFresh, Tillamook, and IT'SUGAR.Read More
IT'SUGAR relocates, opens expanded store in Nashville The brand recently opened a new store in La Plaza Mall in McAllen, TX as well. Liz Parker Kuhn May 28, 2024 IT’SUGAR announced the relocation and expansion of its 8,500-square-foot candy store in the Opry Mills Mall in Nashville, TN.Read More
IT'SUGAR debuts Make-A-Wish Chocolate Bar, Wish Bears for World Wish Month The chocolate bar's packaging was designed by Declan, age 9, winner of IT'SUGAR's competition. Liz Parker Kuhn April 4, 2024 The releases coincide with World Wish Month and Make-A-Wish’s nationwide campaign leading up to World Wish Day on April 29.Read More