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Snack ProductsTrendsNew Snack and Bakery ProductsBetter-for-youCrackers

Kii Naturals launches rebrand, new organic crisps

The BFY crisp line is made without artificial ingredients, containing "Nothing but Nature."

By SF&WB Staff
kii naturals crisps
Courtesy of NuStef Baking
October 1, 2025

NuStef Baking has announced a brand refresh for Kii Naturals, including updated packaging and the launch of the only certified organic double-baked artisan crisp currently available on the market.

Kii Naturals artisan crisps are hand-crafted in small batches using real fruits, nuts, seeds, and grains. The new packaging features actual-size product photography, bold graphics, and transparent windows that highlight the crisps’ texture and quality. Designed for dual merchandising, the packaging includes connecting visual elements that maintain shelf impact across various display formats.

Additionally, the new USDA Organic line includes four flavors: cranberry cashew, raisin rosemary, fig olive, and multigrain date orange. All varieties are double-baked, non-GMO, Kosher-certified, and made without artificial ingredients. According to the brand, the crisps contain “Nothing but Nature.”

Both the Signature and Organic lines are made with high-quality ingredients and are positioned for entertaining, charcuterie boards, and everyday snacking. The crisps offer on-trend flavor combinations and a crunchy texture designed to appeal to a broad range of consumers.

KEYWORDS: organic packaging redesign

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