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Industry News

Fun Friday: Manischewitz turns soup into art, Once Upon a Farm LTO apparel, Oprah's favorite snack

Speaking of soup: Progresso relaunches its candy product.

By Liz Parker Kuhn
Manischewitz opens NYC exhibition
Courtesy of Manischewitz
January 23, 2026

Manischewitz opens NYC exhibition

Opening February 5 at Artifact NYC, Soup is a new art and photography exhibition presented by Manischewitz that explores Jewish cuisine, memory, and identity as living culture. The exhibition brings together contemporary artists and photographers who use food, particularly soup, as a lens for storytelling, ritual, humor, and generational memory. The exhibit will be open to the public from February 6-10, located at 155 Suffolk St. and is free and open to all, with art being sold on site. The project reflects a shared belief that food is more than sustenance—it carries language, history, resilience, and belonging—and that art, like food, plays an essential role in sustaining culture, the company says.


Speaking of soup ...

Courtesy of Progresso


Progresso Soup Drops (the iconic soup you can suck on) are officially back—and consumers wasted no time, already selling out the first drop in just two hours. However, there are two more chances for soup lovers to get their hands on the all-new Progresso Soup Drops Variety Can, just in time for cold and flu season. The Variety Can features three of Progresso’s most popular flavors for sick days and any day that just sucks: OG Chicken Noodle Soup Drop, Tomato Basil Soup Drop, or the new Beef Pot Roast Soup Drop. The limited-edition Progresso Soup Drops Variety Cans will be available for purchase every Thursday for the remainder of January at 9 a.m. ET (while supplies last), for an SRP of $2.97.


Once Upon a Farm partners with Carter's
Carter’s and Once Upon a Farm Launch Limited-Edition Apparel CollectionCourtesy of Once Upon a Farm


Carter’s, Inc., the apparel company exclusively for babies and young children, and snackmaker Once Upon a Farm have launched an LTO capsule collection featuring apparel and sleepwear. Each piece in the collection combines Carter’s stretchy and sustainably sourced PurelySoft essentials with farm-fresh prints inspired by Once Upon a Farm’s snacks. The collection features three fruity prints: strawberry, banana, and avocado, and is available now in baby and toddler sizes up to 5T across 12 styles, including Sleep & Play, two-piece pajamas, and rompers ($18 to $20, available online at Carters.com and its stores). To mark the launch, Carter’s Charitable Foundation and Once Upon a Farm will donate a total of $20,000 to Save the Children, to help children across rural America grow up healthy, educated, and safe.


Oprah reveals her favorite snack

Oprah on Today ShowCourtesy of Today


Oprah just revealed her current favorite snack on Today with Jenna Bush Hager & Sheinelle Jones: Hershey's Dot’s Homestyle pretzels (especially the original flavor). The pretzels are available at shop.hershey.com, and can also be purchased at Amazon, Target, Walmart, and many other retailers. Hager and Jones asked Winfrey about some of her favorite things (similar to her Oprah's Favorite Things list), which is how the topic of favorite snack came up. Hager applauded when Winfrey mentioned Dot's, as she and her daughter are apparently also purchasers of the snack, and Jones admitted she too loves the brand.


Belgian Boys launch Texas activation

Belgian Boys heart-shaped pancakesCourtesy of Belgian Boys


Belgian Boys, known for its European-inspired refrigerated breakfast foods, is bringing back Love Bites, its heart-shaped mini pancakes, with expanded availability at Target, HEB, Hy-Vee and Misfits Market. To support the relaunch of the product and the brand’s continued expansion into Texas, it is is debuting its first-ever out-of-home activation: a hot pink Belgian Boys food truck tour making stops across San Antonio and Austin through Sunday, January 25. The tour brings the brand directly to consumers through pop-ups and community-focused moments, where Belgian Boys will surprise shoppers, students, and teachers with breakfast. At each stop, guests can enjoy free breakfasts, send Valentine’s love notes via pre-stamped postcards, and receive complimentary merch.

KEYWORDS: Dot's Pretzels Fun Friday Hershey Manischewitz Once Upon a Farm

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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