Calbee America, producer of Asian salty snacks, is expanding its lineup of globally inspired products with two launches: Calbee Potato Chips Roasted Miso & Garlic and Takoyaki Ball Kimchi Cheese. The company is also revamping its Takoyaki Ball brand with a modern new look to drive growth in the segment, it says.

The Roasted Miso & Garlic variety joins Calbee’s East-meets-West Potato Chips lineup, aiming to blend American-style crunch with Japanese craftsmanship. Made with fresh, thin-cut potatoes for a light, crispy texture, these chips use a new flavor-enhancing technology to deliver a deep, umami-forward taste, the brand notes. This addition expands the lineup of Seaweed & Salt, Honey Butter, Hot & Spicy, and Pizza, while tapping into growing U.S. interest in Asian-inspired ingredients like miso.

Calbee is also introducing Takoyaki Ball Kimchi Cheese, inspired by one of Japan’s most popular takoyaki topping combinations. The poppable corn puffs pair tangy kimchi with creamy cheese for a bold, umami-forward flavor while keeping the snack’s signature light, airy crunch, the company shares. This launch joins the original Japanese-Style BBQ Sauce variety, inspired by Japan’s iconic street-food dish of grilled octopus dumplings, and coincides with an updated Takoyaki Ball package design. The new bags feature simplified graphics, stronger appetite appeal, and distinct color blocking to help differentiate flavors and stand out on shelf, the company adds.

“Innovation is at the heart of our product development strategy,” says Melanie Plaz, VP of marketing at Calbee America. “With our roots in Japan, we’re uniquely positioned to create authentic, Asian-inspired snacks for U.S. consumers. As consumers become more adventurous, we see a strong opportunity to introduce these taste profiles in formats that are both familiar and exciting.”

Calbee Roasted Miso & Garlic Potato Chips and Kimchi Cheese Takoyaki Ball will be available to retailers nationwide beginning this spring.

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