Campbell's sandwich cracker brand Lance has announced its newest limited-edition flavor: Spicy Pimento Cheese.

Inspired by a bold twist on a Southern favorite, the product includes creamy cheddar filling blended with the tangy, mild heat of pimento pepper flavor, sandwiched between two Toasty crackers. 

The limited-edition Lance Spicy Pimento crackers will be available at select retailers nationwide this month, including Walmart and Meijer, for an SRP of $5.69. 

“Lance has always been about bold flavor while staying true to our Southern roots, and our new Spicy Pimento Cheese crackers bring that heritage to life in a whole new way. We took a beloved classic and gave it just the right kick, creating a snack that’s both fueling and craveable, with a little heat to keep things interesting," says Chris Hood, director of marketing, Lance.

The Campbell’s Company is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.